Bing Integrates Facebook to Create Social Shopping Lists

Peter Devereaux
by Peter Devereaux 30 Nov, 2010
Bing Integrates Facebook to Create Social Shopping Lists

Bing has added a new feature this week that integrates Facebook with Bing Shopping search results. Users can now create a shopping list on Bing and then post the list to their Facebook Wall to get feedback from friends and family.

 

Shoppers now have the option to click an "Add to List" button for any product they find on Bing. A shopping list module will appear on the bottom left of the screen, allowing users to keep track of the products and share them with their friends and family via Facebook.

 

The idea, says Bing, is to make the core search experience more social by allowing users to enlist their Facebook friends for help with purchasing decisions. Shoppers can seek advice from friends with specific expertise such as gadgets, or publish a wish list on their Facebook Wall to give family members a nudge for the holidays.

 

The new Facebook integration is the second such announcement from Bing in recent weeks, coming on the heels of the search engine's deployment of several new Facebook features last month. These increasing integrations between search and social create convenient new features for users, and it seems that Bing and Facebook are continuing to explore the possibilities.

 
Peter Devereaux
Peter Devereaux
As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field.