As the products and services that websites display become more complicated, consumers are bound to have questions as to how they work and what they can do for them.
AnswerDash, a provider of contextual answer technology for websites, has announced an integration with Zendesk Help Center to improve customers' ability to find answers to their inevitable questions without having to submit a support ticket.
Through the integration, Zendesk clients will be able to display help content from the Zendesk Help Center in question and answer (Q&A) format on relevant objects on any webpage. When users click on the content they will be instantly transported to the Help Center where they will find the answer to their question. Also, Zendesk clients will now be able to turn frequently asked questions into self-service Q&As in order to absolve support teams of answering similar questions in the future.
"For most online businesses, 80 percent of support ticket volume is due to just 20 percent of the most frequently-asked questions, leading to customer service agent fatigue and inability for support teams to cost-effectively scale," said Jake Wobbrock, CEO and co-founder of AnswerDash. "Our integration with Zendesk helps transform traditional assisted customer service into highly-efficient customer self-service, reducing the number of help tickets and enabling support teams to scale."