Social Media Traffic Referrals in Focus at Shareaholic

Pete Prestipino
by Pete Prestipino 12 Feb, 2014
Social Media Traffic Referrals in Focus at Shareaholic

A new report from content discovery and sharing platform Shareaholic indicates that Facebook and Pinterest referred nearly one-fifth of all visitors to websites across the 'Net in January. 

Facebook's share was up 5.07 percent in the reporting period, followed by Pinterest(+1.11 percent) and StumbleUpon (+0.30 percent). That's where the good news ends. Twitter's share was relatively flat, dropping just 0.05% in the time period examined. Reddit, however, experienced a rather significant decline (-17.68%) as did YouTube (-34.97%) - although it's far less noticeable in the case of YouTube as a result of the volume of its traffic.

Shareaholic's findings were based on four months of data collected from 200,000 publisher websites that reach more than 250 million unique visitors each month. 

Pete Prestipino
Pete Prestipino
Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.