Create Custom Facebook Tabs with New Social App

Businesses on the Web looking to move beyond their walls and info pages on Facebook now have the opportunity to add custom tabs that reward fans with exclusive brand content.

Fan Tabz is a new social marketing application from Fan Appz that empowers businesses to create multiple Facebook tabs with just a few clicks, including campaign-specific tabs for sweepstakes or promotions, custom welcome pages, fan-only wall tabs and more. Key features include the following:

-    Ease of Use: Get Fan Tabz up and running with just a few clicks, then use the tab creation wizard to create and launch your new tabs. Fan Tabz also lets you organize your pages into groups for easy management of tabs across multiple pages.

-    Reliability: Fan Tabz is a product of Fan Appz, a Facebook-preferred developer whose technology is relied upon by many of the world's largest brands as well as tens of thousands of smaller businesses to power critical social marketing programs.

-    Powerful and Feature-rich: In addition to using Fan Tabz to instantly create custom tabs, companies can also create customizable walls just for fans, "gate" different content for fan-only experiences and add up to five custom tabs to each page. Fan Tabz can also be used by developers to build customized tabs that are linked to brand websites or back-end systems.

Actor Rob Lowe is using Fan Tabz to help promote the launch of his new memoir. Fan Tabz enables Lowe to offer exclusive content from the book on his Facebook page in return for people becoming fans, as well as additional content only available on his Facebook page.

"Fan Tabz makes it easy to post links, photos, video or audio clips from my book and keep my fans up to date on what's going on in my life," says Lowe.

Fan Tabz is available for $19.95 per month.