SEO Tools, Tips & Trends

 

Welcome to Website Magazine's "SEO Tools, Tips & Trends" section! Our goal is to provide you with the latest news, insights, and strategies in the ever-changing world of SEO. Whether you're a small business owner looking to improve your local SEO, an enterprise-level marketer seeking the latest SEO tactics, or simply interested in staying up-to-date with the latest SEO trends, our blog content has got you covered.

 

Our team of expert writers and contributors share their knowledge and experience on a wide range of SEO topics, from SEO optimization tips and search engine optimization tools to SEO marketing strategies and industry news. We also offer insights on the latest SEO trends and provide tips and tricks for improving your website's SEO performance.

 

In addition to covering the basics of SEO, we also focus on emerging SEO platforms, optimization tips, and the latest SEO marketing strategies that can help you stand out from the competition. Our local SEO blog content is particularly useful for small business owners who want to improve their online presence and attract more local customers.

 

Stay tuned to our SEO news blog for the latest updates on the SEO industry, including the latest SEO news, trends, and insights. Our SEO magazine online is designed to provide readers with a comprehensive resource for SEO strategies, tips, and best practices.

 

Thank you for visiting our "SEO Tools, Tips & Trends" section. We hope you find our content informative and useful for improving your website's SEO performance.

featured,  Best of Editorial,  SEO
Core Principles of SEO
by Doug Hughes
Attracting the right site visitors is still an extremely important barometer for business success. With 54 percent of consumers ...
Core Principles of SEO
SEO vs SEM: Choosing a Sustainable Path to Long Term Success
by Doug Hughes
SEO vs SEM: Choosing a Sustainable Path to Long Term Success
While most new business owners will try to weigh up the benefits of SEO vs SEM, not everyone fully ...
Guide to Local SEO in 2023
by Peter Devereaux
Guide to Local SEO in 2023
Local SEO has been around for quite some time, but it’s now more important than ever, and rightly so. As much ...
How Long Does it Take to Rank in Google?
by Marina Turea
How Long Does it Take to Rank in Google?
In today's ever-competitive digital world, a top ranking on page #1 of Google search results has become the ...
Move Up the SERPs with Schema Markup
by Doug Hughes
Move Up the SERPs with Schema Markup
Schema markup is a powerful tool that businesses can use to enhance their online presence and attract more ...
Latest ,  Trending
Is Microsoft's New Chat GPT Enabled Bing the Google Killer?
by Doug Hughes
Is Microsoft's New Chat GPT Enabled Bing the Google Killer?
A recent article entitled "Google Versus ChatGPT: Which AI is Smarter?" compares the intelligence of Google ...
SEO for Dummies 2023 Checklist: Simple, Actionable, Scalable Tips for Better Rankings
by Peter Devereaux
SEO for Dummies 2023 Checklist: Simple, Actionable, Scalable Tips for Better Rankings
Many entrepreneurs and marketers cringe at the mere thought of Search Engine Optimization (SEO). It's the ...
Baidu vs. Google: A Comparison
by Peter Devereaux
Baidu vs. Google: A Comparison
Everyone knows about Google, the ballooning tech giant that may one day own our very souls. They already own ...
No Such Thing as Overnight SEO?
by Peter Devereaux
No Such Thing as Overnight SEO?
As an SEO, how long does it take to see results? And as a business, how long should you wait to experience ...
Why Google's Meta Description Expansion Matters
by Pete Prestipino
Why Google's Meta Description Expansion Matters
Search engine optimization professionals watch any and every new development at Google that may positively or ...
Best of Editorial
Wal-Mart: The Ultimate Silo and Content Ideation Template
by Travis Bliffen
Wal-Mart: The Ultimate Silo and Content Ideation Template
A proper internal linking structure can benefit your website and business in more than one way. If a site ...
OK Google: Give Me Some Voice Search Keyword Suggestions
by Pete Prestipino
OK Google: Give Me Some Voice Search Keyword Suggestions
Voice search is poised to be one of the most disruptive forces in the digital landscape in the next several ...
Google Posts Change & Challenge Local Search Landscape
by Pete Prestipino
Google Posts Change & Challenge Local Search Landscape
Consumers still rely on search engines to locate the information they need or want - whether it's very ...
The Great Migration from Google Site Search Continues
by Sandra Hauser
The Great Migration from Google Site Search Continues
Technology providers are moving quickly to attract former enterprise-level users of Google Site Search and ...
On-Page SEO for Local Sites: Are You Structured Properly?
by Travis Bliffen
On-Page SEO for Local Sites: Are You Structured Properly?
Properly optimizing your local business website can not only allow you to rank more quickly, it can also ...
Do Hreflang Right the First Time To Go International With Ease
by Pete Prestipino
Do Hreflang Right the First Time To Go International With Ease
One of the most common stumbling blocks for brands looking to expand their international reach is making sure ...
PageRank, CheiRank or Both? Communicative Nodes in SEO Focus
by Pete Prestipino
PageRank, CheiRank or Both? Communicative Nodes in SEO Focus
Most search engine optimization professionals realize that citations (links) are a key aspect of optimizing a ...
Small Business SEO: Gaining Visibility Without Breaking the Bank
by Travis Bliffen
Small Business SEO: Gaining Visibility Without Breaking the Bank
If you read nothing else today, read this: stop buying $100-$300 SEO packages for your small business if you ...
SEO Tips for Social Media Teams
by Simon Ensor
SEO Tips for Social Media Teams
The gig economy is radically transforming the workforce. Don't believe me? Most recently, Intuit, makers of ...
Yoast SEO Updates in Focus
by Peter Devereaux
Yoast SEO Updates in Focus
One of the most popular search engine optimization plugins, Yoast SEO, has released several new features and ...
Closing the SEO/SEM Gap with... Alexa?
by Pete Prestipino
Closing the SEO/SEM Gap with... Alexa?
The competition among those engaged in search engine optimization and digital advertising campaigns has never ...
Ecommerce Link Building: You Want Me to Put My Link Where?
by Travis Bliffen
Ecommerce Link Building: You Want Me to Put My Link Where?
If you run an online store, a proper link building strategy can be the difference between increased sales and ...
Earn Your Spot in the Google Index
by Travis Bliffen
Earn Your Spot in the Google Index
Get Pickup Up Fast Without "Submit to Google" As you may have heard, Google has recently scaled back the ...
Salaries for SEOs and Content Marketers in Focus
by Pete Prestipino
Salaries for SEOs and Content Marketers in Focus
Salary varies greatly in the inbound marketing space as a result of often wild variance in job ...
The 4 Pillars of Google Voice Search Optimization
by Pete Prestipino
The 4 Pillars of Google Voice Search Optimization
With upward of 50 percent of all searches expected to be voice-driven by 2020 according to ComScore, now is ...
Must-Use Features in Bing Webmaster Tools
by Pete Prestipino
Must-Use Features in Bing Webmaster Tools
Bing is way behind Google when it comes to search volume, but that doesn't mean webmasters and SEO ...
Google's Featured Snippets Now Support Multifaceted Questions
by Pete Prestipino
Google's Featured Snippets Now Support Multifaceted Questions
Google is reportedly expanding the featured snippets portion of its search results pages to accommodate ...
Early Stage Link Research, Analysis & Acquisition
by Pete Prestipino
Early Stage Link Research, Analysis & Acquisition
Unless you're a total search engine optimization newbie, you know that the secret to higher rankings for your ...
5 Reasons Why You Should Use the Buyer's Journey to Sell
by Travis Bliffen
5 Reasons Why You Should Use the Buyer's Journey to Sell
Millions of companies are on the internet doing the biggest "no-no" in marketing. They are spending millions ...
SEO Audits: The Foundation of a Great SEO Campaign
by Travis Bliffen
SEO Audits: The Foundation of a Great SEO Campaign
As an SEO agency owner, I spend a lot of time speaking with prospective clients. If you are in the industry, ...
17 Reasons Why Most Companies Fail At SEO
by Codrin Arsene
17 Reasons Why Most Companies Fail At SEO
Every company wants a high organic ranking in Google, but most do not take the time or put the effort into ...
5 Frightening SEO Mistakes to Avoid
by Travis Bliffen
5 Frightening SEO Mistakes to Avoid
If your SEO is relying on tricks this Halloween, you may be treated to a loss of rankings or penalization. On ...
5 Ways to Stop Keyword Cannibalization from Jeopardizing Your SEO Success
by Kim Kosaka
5 Ways to Stop Keyword Cannibalization from Jeopardizing Your SEO Success
Your content and SEO strategies likely include publishing multiple pieces of content around the same subject ...
301 Redirects: A Potentially Manipulative Link Building Tactic that Works?
by Travis Bliffen
301 Redirects: A Potentially Manipulative Link Building Tactic that Works?
As long as rankings are determined by an algorithm, there will be ways to manipulate the results. While many ...
What Makes a Good Backlink?
by Travis Bliffen
What Makes a Good Backlink?
To understand what makes a link worth getting, marketers first need to understand the "why" behind Google's ...
A Reality Check for the Search Marketing Landscape
by Pete Prestipino
A Reality Check for the Search Marketing Landscape
The Search Engine Marketing Professional Organization (SEMPO), a nonprofit serving the search and digital ...
SEO Case Study: Black Hat Techniques Are Dead, but Not Link Building
by Marcus Howling
SEO Case Study: Black Hat Techniques Are Dead, but Not Link Building
Is the practice of SEO link building dead? Do not believe the hype! Continue reading to see how one amazing ...
Local Vs Organic: 3 Effective "Local Only" SEO Tactics
by Travis Bliffen
Local Vs Organic: 3 Effective
For some, there is little variance in their organic and local SEO strategies. If the maps rankings you are ...
The Visual Search Impact on Online Sellers
by Pete Prestipino
The Visual Search Impact on Online Sellers
Pinterest has publicly launched a point-and-shoot discovery tool for Android and iOS that may change up ...
Boost Rankings & UX with Proper Internal Linking for Ecommerce Sites
by Travis Bliffen
Boost Rankings & UX with Proper Internal Linking for Ecommerce Sites
You opened your new online store, added that hot new product that people will love, but now what? Unlike ...
Percentage of Secure Sites on the SERPs
by Pete Prestipino
Percentage of Secure Sites on the SERPs
The use of HTTPS and the corresponding adoption of SSL certificates is an important development in the growth ...
A Closer Look at Google's New" Search Console"
by Pete Prestipino
A Closer Look at Google's New
If you're interested in search engine optimization on any level, you're going to need to be familiar with ...
Setting Success in Motion: How to Kick Off a Successful SEO Campaign
by Travis Bliffen
Setting Success in Motion: How to Kick Off a Successful SEO Campaign
SEO success is the outcome of getting several small components to work together as a fluid operation. If you ...
The Only Technical SEO Guide You Will Ever Need to Read (23 Actionable Tips)
by Peter Devereaux
The Only Technical SEO Guide You Will Ever Need to Read (23 Actionable Tips)
While technical SEO can seem quite daunting at the best of times, here is a simple truth: technical SEO will ...
The Cost of Doing Business: Budgeting for Search Marketing Today
by Travis Bliffen
The Cost of Doing Business: Budgeting for Search Marketing Today
When planning a search engine marketing (SEM) strategy, it is essential to understand how much you can spend ...
Google Local Search Lets Local Biz Users Schedule Direct
by Peter Devereaux
Google Local Search Lets Local Biz Users Schedule Direct
In a step that may ultimately lead to the irrelevance of websites entirely, Google is now enabling consumers ...
Why Did I Lose My Google Rankings? Here are Ten Reasons!
by Peter Devereaux
Why Did I Lose My Google Rankings? Here are Ten Reasons!
Google has released a few major updates to its search algorithm over the last 12 months or so, taking many ...
5 Important SEO Lessons for Modern Marketers
by Molly Clarke
5 Important SEO Lessons for Modern Marketers
As more consumers turn to the internet to shop, conduct product research, and network, you must optimize your ...
Think Local: Tailor Your SEO for the Customers Who Need You Most
by Seth Worby
Think Local: Tailor Your SEO for the Customers Who Need You Most
Harness the power of search engine optimization (SEO) strategy to boost local rankings, drive website ...
Improve Search UX with these Three Under-Utilized Optimizations
by Trevor Legwinski
Improve Search UX with these Three Under-Utilized Optimizations
Site visitors using search typically represent the most profitable traffic segment in ecommerce. According to ...
SEO Look Back: Google's Top Search Algorithm Updates of 2017
by Peter Devereaux
SEO Look Back: Google's Top Search Algorithm Updates of 2017
Google keeps making minor and major changes to its algorithms on a regular basis. It is something the search ...
Practical Big Data for Small Biz UX & Search Optimization
by Travis Bliffen
Practical Big Data for Small Biz UX & Search Optimization
Search engines are getting smarter by the day and the wise business owner or marketing director is always ...
Owned Media: Building Your Brand with Controllable Channels
by Travis Bliffen
Owned Media: Building Your Brand with Controllable Channels
Any way that your business can get positive exposure for its brand is welcomed and helpful, but have you ...
Ecommerce SEO: The Mistakes That Stifle Rankings & Sales
by Travis Bliffen
Ecommerce SEO: The Mistakes That Stifle Rankings & Sales
Starting a simple blog or local service business website is one thing, but when it comes to starting and ...
QUICK HIT: Local Search Industry Data from BrightLocal in Focus
by Peter Devereaux
QUICK HIT: Local Search Industry Data from BrightLocal in Focus
BrightLocal has released its sixth annual Local Search Industry Survey and it provides some interesting ...
Data-Driven SEO Shortcuts for Early Stage Content Marketers
by Pete Prestipino
Data-Driven SEO Shortcuts for Early Stage Content Marketers
Content marketing outsiders often look at search engine optimization as some sort of dark art; a creative and ...
How to Explain SEO to Digital Newbies
by Pete Prestipino
How to Explain SEO to Digital Newbies
Search engine optimization (SEO) remains an essential practice in the digital marketing mix and for many ...
The Beginner's Guide to Effective Outreach Link Building
by Travis Bliffen
The Beginner's Guide to Effective Outreach Link Building
Link building is a powerful way to build brand awareness. Sure, it's great when you post an article or an ...
Now Are You Ready for AMP?
by Amberly Dressler
Now Are You Ready for AMP?
By now you have likely heard of Google's Accelerated Mobile Pages (AMP) program. What, however, have you done ...
Google's New Vertical-Specific Rules for Web Content
by Daniel Furch
Google's New Vertical-Specific Rules for Web Content
Digital marketers know that creating relevant content is one of the keys to both satisfying user intention ...
Local Search Q&A with Moz
by Amberly Dressler
Local Search Q&A with Moz
What specific factors help businesses rank higher than others for queries with local intent? Over the years, ...
Organic Search Trends for 2018
by Pete Prestipino
Organic Search Trends for 2018
Website Magazine Recap of 2018 SEO Trends & Predictions Many of the organic search trends that were ...
SEO Link Building vs PR Style Links
by Travis Bliffen
SEO Link Building vs PR Style Links
At this point we can mostly agree that even A.I. advances from Google have not negated the value of inbound ...
Using Indulgent Adjectives to Drive Conversion
by Pete Prestipino
Using Indulgent Adjectives to Drive Conversion
An interesting study was published recently in JAMA Internal Medicine from Stanford University's Psychology ...
Forget Position #1 - It's All About Position #0 in Search
by Adam Blackford-Mills
Forget Position #1 - It's All About Position #0 in Search
We're an increasingly demanding nation when it comes to technology. We expect answers quickly, whether by ...
Straight Talk: International & Multilingual SEO in Focus
by Blas Giffuni
Straight Talk: International & Multilingual SEO in Focus
There's a major gap in understanding the nuances of international SEO and how it can impact a company's ...
The SEO is Dead Crowd is Wrong... Again
by Pete Prestipino
The SEO is Dead Crowd is Wrong... Again
There's a lot for search engine optimization (SEO) professionals to be concerned with and aware of if their ...
Hire an SEO Agency or Do it Yourself?
by Dan Radak
Hire an SEO Agency or Do it Yourself?
As an industry, SEO is in a better shape than it has ever been before. As the latest Borrell Associates study ...
4 Quick SEO Tips for the Holiday Season
by Simon Ensor
4 Quick SEO Tips for the Holiday Season
Let's deal with the elephant in the room: if you are a business that has been working with (or looking to ...
The Most Important SEO Metrics You Should Follow In 2023
by Peter Devereaux
The Most Important SEO Metrics You Should Follow In 2023
To be truly successful as an SEO professional, you have to be aware of current SEO trends. Moreover, you need ...
The Perfect Domain (for SEO and SEM)
by Pete Prestipino
The Perfect Domain (for SEO and SEM)
Should a business owner treat a domain name just as important as a physical business location or a carefully ...
4 SEO Expert Tips That Really Matter in 2019
by Peter Devereaux
4 SEO Expert Tips That Really Matter in 2019
While every aspect of SEO is important in some way or another, it's always a good idea to focus your strategy ...
SEO Is Dead. Content Marketing Is the Only Way to Compete Online
by Peter Devereaux
SEO Is Dead. Content Marketing Is the Only Way to Compete Online
What's your digital marketing trump card in 2019? Is it Search Engine Optimization or Content Strategy? The ...
5 Amazing Tactical SEO Strategies You Need to Follow
by Peter Devereaux
5 Amazing Tactical SEO Strategies You Need to Follow
Myth: SEO is about creating great content, securing backlinks and “automatically” ranking in search results. ...
The World According to Google
by Peter Devereaux
The World According to Google
Much has changed since 1998 when Larry Page and Sergey Brin officially launched Google Search. 21 years ...
SEO for Voice: Everything you need to know about where we are and where we're headed
by Peter Devereaux
SEO for Voice: Everything you need to know about where we are and where we're headed
Voice search revolution is here, and it's huge. It's predicted that 50 percent of all search sessions will be ...
On the Importance of Backlink Research
by Marcus Escavido
On the Importance of Backlink Research
There are really only three things that website marketers can do to influence where they rank for a ...
Crafting a Positioning Strategy for Your Brand & Implementing it on the Web
by Travis Bliffen
Crafting a Positioning Strategy for Your Brand & Implementing it on the Web
The days of compartmentalized SEO are fading fast. To maximize the success of any SEO campaign, it should ...
How Much Should You Spend on SEO?
by Jack Ogilvie
How Much Should You Spend on SEO?
There is little debate as to whether or not SEO should play a major role in a brand's long-term digital ...
4 Reasons to Outsource SEO to an Agency
by Jack Ogilvie
4 Reasons to Outsource SEO to an Agency
If you are a marketer or savvy business owner, you know that SEO plays a major role in your long term digital ...
SEO for the Mobile Index
by Travis Bliffen
SEO for the Mobile Index
Google announced that some sites would be switching over to the "mobile first" index. As usual, this led to a ...
What is Mobile-First Indexing and How Will It Influence Your SEO Plans in 2018?
by Dan Radak
What is Mobile-First Indexing and How Will It Influence Your SEO Plans in 2018?
There will be 5.07 billion mobile users by 2019. Parallel with the growth of smartphone users, the number of ...
Reinforcing Topical Relevancy with Content Stacking
by Travis Bliffen
Reinforcing Topical Relevancy with Content Stacking
As an SEO professional, it can be easy to forget the real purpose of what we do, which is to help people ...
Local SEO Link Building: 5 Ways to Land Effective Links for Local Sites
by Travis Bliffen
Local SEO Link Building: 5 Ways to Land Effective Links for Local Sites
Not so long ago, local search engine optimization (SEO) relied heavily upon citations. Recent studies have ...
Getting Ready for Google's Mobile-First Index
by Mark Munroe
Getting Ready for Google's Mobile-First Index
I'd venture a guess that right now your smartphone is less than an arm's length away. Well, is it? This ...
Content: The Back-Link Force Multiplier?
by Travis Bliffen
Content: The Back-Link Force Multiplier?
As many of you know, Google is getting a lot smarter. Their use of artificial intelligence (AI) and ...
Net Neutrality Repealed: The End of SEO As We Know It?
by Travis Bliffen
Net Neutrality Repealed: The End of SEO As We Know It?
Have you noticed all the recent headlines about net neutrality? If not, you should be aware that on December ...
A 6-Step Framework for Purposeful Blogging
by Travis Bliffen
A 6-Step Framework for Purposeful Blogging
While blogging with a clear strategy in mind can be very beneficial, falling into the trap of posting just to ...
5 Key Points to Hit in Every SEO Strategy
by Travis Bliffen
5 Key Points to Hit in Every SEO Strategy
As search engine updates are continually released, artificial intelligence (AI) has a greater impact on ...
Stop Competing and Start Creating: SEO for Small Businesses
by Rahul Alim
Stop Competing and Start Creating: SEO for Small Businesses
How often have you heard that an excellent SEO strategy is the key to increased ROI, higher rates of ...
Packaged SEO vs. Custom Solutions: Which Works Best?
by Travis Bliffen
Packaged SEO vs. Custom Solutions: Which Works Best?
For nearly as long as the black hat versus white hat battle has raged, a fierce but dedicated subset of ...
3 Reasons why Backlinks Matter in SEO
by Dan Radak
3 Reasons why Backlinks Matter in SEO
In a world where to be seen, recognized and loved is of the utmost importance for building success, SEO is ...
5 Tips to Quickly Increase Year-End Traffic
by Travis Bliffen
5 Tips to Quickly Increase Year-End Traffic
With the peak shopping season just around the corner, falling outside of those top few positions on the ...
SEO Master: The Bushido Code of Link Building
by Pete Prestipino
SEO Master: The Bushido Code of Link Building
Search engines evaluate Web pages using a variety of factors - relevance of content to query (and user), ...
Adding Google's New Booking Buttons to Local Results
by Pete Prestipino
Adding Google's New Booking Buttons to Local Results
Search engine optimization has changed in pretty much every conceivable way in the nearly 20 years I've spent ...
Keeping the Digital Front Door Open for Local Shoppers
by Miriam Ellis
Keeping the Digital Front Door Open for Local Shoppers
It's exciting to open the doors to a new store location, but a lot is at stake when you move from a location ...
The Good, Bad & Ugly of Link Exchanges
by Ronald Wolf
The Good, Bad & Ugly of Link Exchanges
We've all heard about SEO and all of the benefits that come with a smart strategy, but most people come into ...
SEO vs. UX: 3 Simple Tips for a Balanced Site
by Travis Bliffen
SEO vs. UX: 3 Simple Tips for a Balanced Site
Almost every business owner or Web developer has found themselves at a fork in the road. Down one road lies ...
Studying the SERPs: Is One Dimensional SEO Costing You Sales?
by Travis Bliffen
Studying the SERPs: Is One Dimensional SEO Costing You Sales?
Once upon a time, a searcher would enter a few keywords and be presented with 10 blue links. Even though the ...
Maximizing Mobile Search Opportunities
by Pete Prestipino
Maximizing Mobile Search Opportunities
Consumers are increasingly "mobile" these days - particularly when it comes to how they find the information ...
Search Secrets: Structured Data for the Mobile Web
by Pete Prestipino
Search Secrets: Structured Data for the Mobile Web
Google's upcoming "mobile-first" index is worrying too many search marketers and for good reason - no one is ...
SEO for Annual & Recurring Items or Events
by Pete Prestipino
SEO for Annual & Recurring Items or Events
Search engine optimization can be tricky and with the major providers doing everything they can to keep you ...
Location and Personalization: Creating a Geotargeted UX
by Travis Bliffen
Location and Personalization: Creating a Geotargeted UX
The savviest brands are fully immersed in the idea of personalization and delivering content that reflects ...
Building Links for the Lazy Marketer
by Jay Kang
Building Links for the Lazy Marketer
Having high quality backlinks is crucial for your ranking ability, but the usual way of getting links through ...
Not All Content is Created Equal: The Value of Expert Authors in an AI-Driven Search Engine
by Travis Bliffen
Not All Content is Created Equal: The Value of Expert Authors in an AI-Driven Search Engine
SEOs know that machine learning and artificial intelligence (AI) have their part in ensuring keyword stuffed, ...
Is Video the Key to Social-SEO Success?
by Travis Bliffen
Is Video the Key to Social-SEO Success?
With the demands of the almighty search engine and social media network gods changing what can seem like ...
Back to Basics: What's the Difference Between SEO and PPC?
by Derek Robinson
Back to Basics: What's the Difference Between SEO and PPC?
The difference between SEO and PPC may be quite a bit, but the end goal is the same. Before we explain into ...
CRO Meets SEO: Building SEO Landing Pages That Convert
by Travis Bliffen
CRO Meets SEO: Building SEO Landing Pages That Convert
A strong landing page serves one real purpose, turning a site visitor into a lead. If your website cannot ...
11 Steps for a Successful Small Business Content Marketing Campaign
by Travis Bliffen
11 Steps for a Successful Small Business Content Marketing Campaign
In a small business, it is imperative that you gain public awareness and market your brand to attract new ...
What Impact Will Progressive Web Apps Have on Search Marketing?
by Travis Bliffen
What Impact Will Progressive Web Apps Have on Search Marketing?
What are Progressive Web Apps? An engaging new user experience has emerged in the form of progressive Web ...
Practical Media Researching Tips
by Amberly Dressler
Practical Media Researching Tips
There will likely come a time in your professional career when you are asked to be interviewed for a news ...
Why Aren't You Ranking in the Zero Spot?
by Travis Bliffen
Why Aren't You Ranking in the Zero Spot?
The "zero" spot is the featured snippet that often appears before the organic search results. Like the ...
Global Acquisition with International SEO
by Pete Prestipino
Global Acquisition with International SEO
There will come a time when the appeal of looking outside an enterprise's geographic area in order to grow ...
Improve Your Search Value by Combining PPC & SEO
by Andy Beohar
Improve Your Search Value by Combining PPC & SEO
Endless streams of organic Web traffic is what every marketer dreams about as soon as their head hits the ...
30-Day SEO Action Plan
by Travis Bliffen
30-Day SEO Action Plan
Effectively optimizing a small business for better search rankings is no "small" feat. Today, we are going to ...
3 Overlooked On-Page SEO Wins
by Travis Bliffen
3 Overlooked On-Page SEO Wins
SEO can be a long and daunting process. Advanced technical SEO can eat up weeks or months of your time, link ...
How To Legitimately Leverage The Power of RSS Feeds For SEO
by Larry Alton
How To Legitimately Leverage The Power of RSS Feeds For SEO
SEO isn't dead, but the days of obsessive-gimmick-pseudo-SEO are over. Today, keywords still matter, but work ...
The Next Big Thing in SEO
by Travis Bliffen
The Next Big Thing in SEO
We all love a new discovery and unveiling the "next big thing" has always been a great way to attract traffic ...
Mid-Year SEO Trends
by Amberly Dressler
Mid-Year SEO Trends
Six months into 2017 and, like every year before it, Web professionals have differing opinions about what ...
It's Time to Take Off the Black Hat in SEO
by Pete Prestipino
It's Time to Take Off the Black Hat in SEO
There has been a certain mystique around the practice of search engine optimization since it entered the ...
Before You Buy: Evaluating the SEO Health of a Potential Domain Name
by Travis Bliffen
Before You Buy: Evaluating the SEO Health of a Potential Domain Name
Have you ever gone online and searched for a domain name to see if it was available? While the perfect domain ...
White Hat SEO for a Risqué Niche
by Travis Bliffen
White Hat SEO for a Risqué Niche
While promoting X-rated sites may be what comes to mind when you hear "adult SEO" the reality is, there are ...
How to Add Momentum to a Stagnant Blog
by Mollie Kuramoto
How to Add Momentum to a Stagnant Blog
Your content management system (CMS) is ready to go, you're writing blog post after blog post, and you've ...
White Hat SEO for a Risqué Niche
by Travis Bliffen
White Hat SEO for a Risqué Niche
While promoting X-rated sites may be what comes to mind when you hear "adult SEO" the reality is, there are ...
4 Ways to Kill the ROI of SEO
by Travis Bliffen
4 Ways to Kill the ROI of SEO
Have you ever hired an SEO company only to end up 12 months into a campaign without any clear signs of ...
Ranking on Link-Less Channels
by Amberly Dressler
Ranking on Link-Less Channels
Open the Eat24 app and check menus and order food without ever visiting the mobile Web. Open Snapchat and ...
4 Marketing Mistakes That Kill Small Businesses
by Travis Bliffen
4 Marketing Mistakes That Kill Small Businesses
Unlike their large, well-funded counterparts, small business owners are often working on a tight budget and ...
SEO - Content, Connections and Continuity of Experience
by Pete Prestipino
SEO - Content, Connections and Continuity of Experience
Ask most enterprises about their preferred way (channel) to obtain website visitors and the answer will ...
Get to Know Fred and Modern Google SEO
by Pete Prestipino
Get to Know Fred and Modern Google SEO
In late 2016, many in the search engine optimization (SEO) industry knew something big was coming. Right on ...
How to Create Content to Match Users' Search Queries
by Pete Prestipino
How to Create Content to Match Users' Search Queries
Did you know that 15 percent of all search queries at Google are new and have never been seen before? That is ...
On-Page SEO for Small Business: A Quick & Actionable Guide
by Travis Bliffen
On-Page SEO for Small Business: A Quick & Actionable Guide
As a small business, especially in the "startup" phase, your company may not have the funds to hire a ...
When to Say Yes to Link Request Emails
by Travis Bliffen
When to Say Yes to Link Request Emails
Have you even gotten a call from someone offering you a product or service that you didn't ask for? If so, ...
Why Isn't Google+ Being Left to Die?
by Travis Bliffen
Why Isn't Google+ Being Left to Die?
Google+ (or Google Plus) was going to be the social network that took the others by storm, allowing Google to ...
The State of Content [Infographic]
by Amberly Dressler
The State of Content [Infographic]
Across industries, organic search traffic remains a top driver of website visits (if not the number one ...
Top 50: SEO Software Solutions
by Peter Devereaux
Top 50: SEO Software Solutions
Generating website traffic from search engine optimization initiatives remains the "Holy Grail" for digital ...
Can Ugly Websites Rank with Better SEO?
by Travis Bliffen
Can Ugly Websites Rank with Better SEO?
As Google and the average Web user have matured, the importance of great design has been magnified. Even so, ...
Quiz: Retailers, Have You Mastered Search?
by Amberly Dressler
Quiz: Retailers, Have You Mastered Search?
Search engines are a vital source of traffic for all digital enterprises including information publishers and ...
Is Bounce Rate Killing Your Website's Rankings?
by Kurt Enget
Is Bounce Rate Killing Your Website's Rankings?
Maybe you have some idea what 'bounce rate' is, or have heard it is an important metric for your website. ...
SEO for Growth Hackers
by Pete Prestipino
SEO for Growth Hackers
Growth hacking is one of those hyper-jargony phrases that make those who have been involved with digital ...
Should You Really Trust Google About Responsive Web Design for SEO?
by Travis Bliffen
Should You Really Trust Google About Responsive Web Design for SEO?
Mobile online marketing is easily one of the most exciting and profitable lead generation and sales funnels ...
Starting and Scaling Resource Page Link Building
by Travis Bliffen
Starting and Scaling Resource Page Link Building
Outreach link building comes in many forms, some more effective than others, but all of them are capable of ...
Turn the Tables: Ranking the Performance of Your SEO Company
by Walter Moore
Turn the Tables: Ranking the Performance of Your SEO Company
SEO helps in improving the visibility and ranking of a business in the virtual world. The services are ...
Top Ecommerce Search Ranking Factors
by Amberly Dressler
Top Ecommerce Search Ranking Factors
What does it take for an ecommerce site to rank on the first page of the search engine result pages (SERPs)? ...
4 Guest Blogging Hacks
by Travis Bliffen
4 Guest Blogging Hacks
Guest posting is a great link building strategy, but beyond the surface-level SEO benefits, it can also serve ...
Mastering SEO: Google Update May Target Ad-Heavy Content Sites
by Pete Prestipino
Mastering SEO: Google Update May Target Ad-Heavy Content Sites
A Google ranking update first experienced last week is causing rather significant distress in the SEO ...
Getting Started with Broken Link Building
by Travis Bliffen
Getting Started with Broken Link Building
Broken link building is a viable link building strategy that, to this day, continues to fly under the radar. ...
3 Quick Wins to Better Track Your Marketing Strategies
by Travis Bliffen
3 Quick Wins to Better Track Your Marketing Strategies
Have you ever heard the old saying "you can't see the forest for the trees"? Like most bits of wisdom, this ...
Improving Search Relevancy in the Age of the Customer
by Gareth Dismore
Improving Search Relevancy in the Age of the Customer
Technology is dramatically changing consumers' attitudes toward, and their expectations for, speed and ...
4 Simple Ways to Earn More Organic Traffic
by Travis Bliffen
4 Simple Ways to Earn More Organic Traffic
It is all too easy to get wrapped up in the headlines about the latest Google update, the next "big thing" or ...
Get Started With Search Console
by Pete Prestipino
Get Started With Search Console
Search engines can provide Internet marketers, search optimizers and webmasters with a wealth of information ...
Digital & Technology Trends Influencing SEO in 2017
by Pete Prestipino
Digital & Technology Trends Influencing SEO in 2017
The practice of search engine optimization has always been one where change is a constant. New demands from ...
A Lesson in Business from Google
by Travis Bliffen
A Lesson in Business from Google
As many of you know, Google recently released a video outlining some of the basic questions you should ask an ...
QUICK HIT: Google & Bing Join Forces to Fight Piracy in the UK
by Pete Prestipino
QUICK HIT: Google & Bing Join Forces to Fight Piracy in the UK
Google and Microsoft are reportedly joining forces to crack down on piracy websites (particularly those ...
Search: 5 Things We Already Know to Be True
by Amberly Dressler
Search: 5 Things We Already Know to Be True
Regardless of whether it's flying by or moving at a snail's pace for you personally, it was just seven weeks ...
Only 17% of SMBs Willing to Invest in SEO
by Pete Prestipino
Only 17% of SMBs Willing to Invest in SEO
It appears that search engine optimization does not receive the virtual love it deserves. The Web.com Small ...
A Closer Look at Topical Relevance for Link Building
by Travis Bliffen
A Closer Look at Topical Relevance for Link Building
It's 2017, and though search engine optimization has existed for decades and Google's search algorithms have ...
C-Suite Buys Into UX Research
by Amberly Dressler
C-Suite Buys Into UX Research
Digital enterprises are increasingly concerned about the experience their websites offer - and for good ...
Fearless Review Management: Defining a Dominant Yelp User
by Miriam Ellis
Fearless Review Management: Defining a Dominant Yelp User
"Fear is a darkroom where negatives develop." - Usman B. Asif Local business owners often have a very common ...
5 Major Changes to Expect from Local SEO
by Travis Bliffen
5 Major Changes to Expect from Local SEO
Every year brings change, and in a fluid industry like search engine optimization, that change is almost a ...
Fascinating Facts on Google's AMP Project
by Amberly Dressler
Fascinating Facts on Google's AMP Project
Across industries, businesses are trying to find and act on the best ways to present information to mobile ...
Makes Sense: Use NoFollow When Linking to Suspect Websites
by Pete Prestipino
Makes Sense: Use NoFollow When Linking to Suspect Websites
The nofollow tag is important to those responsible for search engine optimization as it enables them to ...
Branded Keywords: Low-Hanging SEO Fruit
by Peter Devereaux
Branded Keywords: Low-Hanging SEO Fruit
Branded keywords are the terms (and phrases) that are directly related to a company/enterprise or its ...
Quick Review: What Works for Local SEO ?
by Travis Bliffen
Quick Review: What Works for Local SEO ?
Google is continually improving how it understands and rate websites, but artificial intelligence (AI) is not ...
SEO Master: Earning a Rich Snippet for Product Pages
by Peter Devereaux
SEO Master: Earning a Rich Snippet for Product Pages
While the appeal of rich snippet markup is obvious, many Internet retailers have been slow to take advantage ...
Building SEO Backlinks in 2017
by Pete Prestipino
Building SEO Backlinks in 2017
Developing a strong backlink profile is the best way to secure competitive placement on the search engines ...
Types of Content Google is Taking from You
by Amberly Dressler
Types of Content Google is Taking from You
Google Knowledge Graph has existed for quite a while but if you're an everyday user of the search engines, ...
Is Relevant Content Creation The Most Effective SEO Tactic?
by Pete Prestipino
Is Relevant Content Creation The Most Effective SEO Tactic?
Search engine optimization is one of the most appealing practices for businesses but it is challenging to say ...
Getting Started with Google Search Console
by Peter Devereaux
Getting Started with Google Search Console
Search engines can provide Internet marketers and webmasters with a wealth of information about their digital ...
Making Your Website Hum Using On-Site Search Analytics
by Martin Greif
Making Your Website Hum Using On-Site Search Analytics
If you ask online marketers how many use a system like Google Analytics for their site, there will be a room ...
User-Centric SEO is the Key to 'Net Success
by Pete Prestipino
User-Centric SEO is the Key to 'Net Success
Enterprises looking to acquire more visitors from popular search engines such as Google and Bing and the ...
3-Step Local Search Optimization Strategy
by Pete Prestipino
3-Step Local Search Optimization Strategy
By Peter Prestipino, Editor-In-Chief While there are many shared practices and processes with that of ...
5-Point Natural Search Optimization Plan
by Peter Devereaux
5-Point Natural Search Optimization Plan
SEO does not need to be as difficult as people make it out to be; what's really missing from most brands' ...
Quick List of Local Search Tips
by Peter Devereaux
Quick List of Local Search Tips
Most enterprises are of the local or regional variety and the channel is as important to their marketing ...
Slicing & Dicing Site-Search Data
by Peter Devereaux
Slicing & Dicing Site-Search Data
Even though search engines hide much of the actionable keyword-related information from those responsible for ...
Setting Up Site-Search Tracking In Your Analytics System
by Peter Devereaux
Setting Up Site-Search Tracking In Your Analytics System
In order to achieve 'Net success, enterprises must understand how the on-site search experience they provide ...
Google Warns of Non-Secure Password Collection
by Pete Prestipino
Google Warns of Non-Secure Password Collection
Google is sending messages through Search Console about making sure websites' login capabilities are served ...
Goal-Focused SEM: Setting Realistic Goals
by Travis Bliffen
Goal-Focused SEM: Setting Realistic Goals
Sometimes even the best marketing agency, is not the best marketing agency for you. If you want to spend $300 ...
The Rise of Voice Search and Its Impact on Search Engine Optimization
by Sam Warren
The Rise of Voice Search and Its Impact on Search Engine Optimization
"I'm sorry, I didn't quite get that." If you have a smartphone, you're probably all too familiar with this ...
Yelp Claiming Services Come to Moz Local
by Pete Prestipino
Yelp Claiming Services Come to Moz Local
Customer reviews can positively influence search engine optimization efforts, and are obviously a critical ...
10 Functions to Use in Google Search Console
by Travis Bliffen
10 Functions to Use in Google Search Console
There are a ton of great tools that make SEO issues easier to find and correct. Not only do third-party tools ...
7 SEO Mistakes to Stop for a Record Year
by Travis Bliffen
7 SEO Mistakes to Stop for a Record Year
Search engine optimization (SEO) can be complicated enough without adding in needless mistakes. Today we are ...
A Story of Rankings & Reach in Local Marketing
by Peter Devereaux
A Story of Rankings & Reach in Local Marketing
Indoor trampoline parks are springing up around the country, and their marketing strategies should be of ...
9 Mistakes Site Owners Make In WordPress SEO (And How to Avoid Them)
by Bill Williams
9 Mistakes Site Owners Make In WordPress SEO (And How to Avoid Them)
The upsurge in WordPress use for both websites and blogs has led to increased competition for high ranking in ...
The Keyword Density Myth
by Travis Bliffen
The Keyword Density Myth
:: By Travis Bliffen, Stellar SEO :: Many SEO professionals have mentioned that you no longer need to worry ...
7 Ways to Bury Your Competitors in Local SEO
by Larry Alton
7 Ways to Bury Your Competitors in Local SEO
Search engine optimization (SEO) is appealing in theory, but there's a problem; there are thousands of ...
SEO Testing with Google AdWords
by Travis Bliffen
SEO Testing with Google AdWords
Have you ever run across a great keyword and after spending eight months to rank it, discovered that it isn't ...
What Google's New Pixel Phone Will do for Mobile SEO
by Nick Rojas
What Google's New Pixel Phone Will do for Mobile SEO
While Google's new Pixel smartphone has the best-ever smartphone camera, a battery capable of lasting all ...
6 SEO Mistakes to Leave in 2016
by Travis Bliffen
6 SEO Mistakes to Leave in 2016
Don't blink or it will be 2017, and the ineffective search engine optimization (SEO) strategies used prior ...
4 Developments Shaping Google SEO in 2017
by Peter Devereaux
4 Developments Shaping Google SEO in 2017
By Peter Prestipino, Editor-In-Chief Search engine optimization (SEO) is increasing in sophistication each ...
Should SEO Companies Guarantee Their Work?
by Travis Bliffen
Should SEO Companies Guarantee Their Work?
:: By Travis Bliffen, Stellar SEO :: Over the years, businesses have learned that any "guarantee" for SEO ...
E-Tailers: Tune Up Your On-Site Search Before the Holiday Rush
by Jordi Torras
E-Tailers: Tune Up Your On-Site Search Before the Holiday Rush
The holiday season is already upon us. In fact, 40 percent of consumers begin holiday shopping by Halloween, ...
Should SEOs Lead Website Builds?
by Travis Bliffen
Should SEOs Lead Website Builds?
It is not uncommon for a business owner to order a new website and upon its completion, look for a company to ...
Google Ranking Signals: What Are They?
by Peter Devereaux
Google Ranking Signals: What Are They?
Google says its "algorithms relies on more than 200 unique signals or 'clues' that make it possible to ...
SEO Pricing in 2017: Understanding the Average Cost of SEO Services
by Travis Bliffen
SEO Pricing in 2017: Understanding the Average Cost of SEO Services
Even though many business owners understand the importance of SEO, the industry has such wide pricing ...
Is Voice the Future of Search?
by Pete Peranzo
Is Voice the Future of Search?
Let's cut to the chase - yes. With the rise of digital assistants like Cortana and Siri in addition to smart ...
The 3 Types of Links You Need to Rank
by Travis Bliffen
The 3 Types of Links You Need to Rank
Even with Penguin 4.0 running in real-time, links continue to be one of the most important ranking factors. ...
4 Steps to a Safe and Effective Link Building Campaign
by Larry Alton
4 Steps to a Safe and Effective Link Building Campaign
Link building - the term itself is enough to cause marketers and business owners to feel a little antsy and ...
Website Content Mistakes that Could Lead to Google Penalties
by Dan Kern
Website Content Mistakes that Could Lead to Google Penalties
The past five years, website owners have seen an onslaught of both announced and unannounced algorithm ...
7 Tips for Better Image SEO
by Travis Bliffen
7 Tips for Better Image SEO
For the longest time photos were an afterthought to bloggers and webmasters. To some, they were thought of as ...
8 Ways to Improve Your Content Strategy
by Travis Bliffen
8 Ways to Improve Your Content Strategy
:: By Travis Bliffen, Stellar SEO :: As RankBrain continues to have a greater impact on rankings, you cannot ...
SEO Newbie: Using Google's HTML Improvements Feature
by Peter Devereaux
SEO Newbie: Using Google's HTML Improvements Feature
HTML Improvements in Google Search Console Everybody makes mistakes (or so they tell me). Despite the often ...
Google Search Fluctuations In Focus: Don't Panic (Yet)
by Pete Prestipino
Google Search Fluctuations In Focus: Don't Panic (Yet)
Google's search results pages have been in flux the past few months, but it seems to have intensified the ...
Competitive Social Research from Unmetric
by Peter Devereaux
Competitive Social Research from Unmetric
Facebook has long been an important part of the digital marketing ecosystem but performance analysis has been ...
The Definitive Guide to Local SEO in 2016
by Travis Bliffen
The Definitive Guide to Local SEO in 2016
This is a very important year from an SEO perspective. Even though the power and importance of local SEO is ...
'Net Identity & Social-SEO
by Amberly Dressler
'Net Identity & Social-SEO
To understand social media's "possible" role in a company's visibility on the search engines, it's important ...
How to Build an Authoritative Website through Quality Content
by Larry Alton
How to Build an Authoritative Website through Quality Content
A company's website generally serves to drive sales and/or strengthen brand awareness and reputation. In the ...
SEO & the Risky Practice of Using Popups
by Peter Devereaux
SEO & the Risky Practice of Using Popups
Popups are an effective way to capture the attention of users but they often leave a great deal to be desired ...
10 Local Search Marketing Do's and Don'ts That Can Save Your Business
by Miriam Ellis
10 Local Search Marketing Do's and Don'ts That Can Save Your Business
With all of the marketing noise out there on the Web, it can be tough to sort fact from fiction. With ...
4-Step DIY Guide to SEO
by Mike Canarelli
4-Step DIY Guide to SEO
I have a secret that no one in digital marketing wants to tell you: Search engine optimization (SEO) is ...
Achieve Better Map Rankings with these Essentials
by Travis Bliffen
Achieve Better Map Rankings with these Essentials
Today, with nearly every business looking to have an online presence, it is important to have an edge over ...
JavaScript SEO for Non-Developers
by Everett Sizemore
JavaScript SEO for Non-Developers
Today's SEO professional is required to have more technical knowledge than ever before. Nowhere is that more ...
Achieve Better Map Rankings with These Essentials
by Travis Bliffen
Achieve Better Map Rankings with These Essentials
:: By Travis Bliffen, Stellar SEO :: Today, with nearly every business looking to have an online presence, it ...
Validating AMP Pages
by Peter Devereaux
Validating AMP Pages
Google's Accelerated Mobile Pages (AMP) initiative is in full swing and those Web publishers (and, ...
Content Marketing for the SMB Owner
by Travis Bliffen
Content Marketing for the SMB Owner
In the early stages of a new business venture, many SMBs are content to keep their finances out of the red ...
6 Game-Changing Mid-Year SEO Trends
by Peter Devereaux
6 Game-Changing Mid-Year SEO Trends
By Travis Bliffen, Stellar SEO More than halfway into 2016, it's the perfect time to reflect on the SEO ...
10 SEO Essentials to Boost Site Visibility
by Martha Cummins
10 SEO Essentials to Boost Site Visibility
As a website designer, one of your top priorities is to get a high ranking in the search results pages of the ...
Back to Basics: On-Site SEO Checklist
by Allison Howen
Back to Basics: On-Site SEO Checklist
Thanks to always-changing search engine algorithms and stiff competition, search engine optimization (SEO) is ...
How New Ads on Google's SERPs Impact SEO
by Peter Devereaux
How New Ads on Google's SERPs Impact SEO
:: Blood in the Water: Is Google Circling SEOs? By Travis Bliffen, Stellar SEO -Google recently changed the ...
How To Get More Reviews for SEO
by Peter Devereaux
How To Get More Reviews for SEO
There's no denying the impact that ratings and reviews (both good and bad) have on conversions, but many site ...
5 Strategies to Take Advantage of Google's Knowledge Graph and Rich Answers
by Larry Alton
5 Strategies to Take Advantage of Google's Knowledge Graph and Rich Answers
If you've used Google at all in the past few years (and you'd be lying if you said you haven't), you've ...
In Pursuit of Featured Snippets in Google Search
by Peter Devereaux
In Pursuit of Featured Snippets in Google Search
There's a lot of confusion about how Google's Featured Snippets work and what it takes to receive that ...
10 Tips for Better Page Speed for SEO
by Travis Bliffen
10 Tips for Better Page Speed for SEO
Visitors love sites that offer a great user experience and having a slow site can kill the UX before it ever ...
Evolving Beyond Search
by Pete Prestipino
Evolving Beyond Search
The makers of Blippar, an augmented reality and visual search app, have launched Blipparsphere, its new ...
Using Analytics to Prove SEO Value and Boost Performance
by Joe Drury
Using Analytics to Prove SEO Value and Boost Performance
The practice of search engine optimization (SEO) has come a long way since the nascent days of meta keywords, ...
Use Google's Disavow Tool to Recover from Penguin Penalties
by Marcus Howling
Use Google's Disavow Tool to Recover from Penguin Penalties
:: By Marcus Howling, illMarketing Solutions :: Recovering from a Google penalty can be one of the worst ...
23% of Searches Now Return New Four-Pack
by Amberly Dressler
23% of Searches Now Return New Four-Pack
Google's removal of paid search ads from the right side of the search engine result pages (SERPs) has ...
3 Non-White Hat Link Building Strategies
by Travis Bliffen
3 Non-White Hat Link Building Strategies
As Google continues to improve its understanding of "natural" link profiles, the number of deceitful tactics ...
Search Marketers Earn What?
by Pete Prestipino
Search Marketers Earn What?
The Search Engine Marketing Professionals Organization (SEMPO) has released the results of their fifth ...
QUICK HIT: AMP Adoption Picks Up
by Pete Prestipino
QUICK HIT: AMP Adoption Picks Up
While your enterprise might be slow to adopt Google's Accelerated Mobile Pages (AMP), others seem to be doing ...
Google AMP Performance Data Comes to Search Console
by Pete Prestipino
Google AMP Performance Data Comes to Search Console
Search engine optimization and digital media professionals that developed Accelerated Mobile Pages (AMP) for ...
9 Simple Steps for Better Local SEO
by Travis Bliffen
9 Simple Steps for Better Local SEO
Local SEO is an essential and efficient strategy for businesses that want long-term success across search ...
Wipe Out Your Search Traffic with these 5 Perfectly Innocent Website Errors
by Sebastien Edgar
Wipe Out Your Search Traffic with these 5 Perfectly Innocent Website Errors
Today's websites are often large, complex and continually evolving. Typically there's a growing army of ...
The 5 Best SEO-Friendly Website Builders
by Jane Hurst
The 5 Best SEO-Friendly Website Builders
What is the most important thing about having a website? Obviously, the answer is profits, and in order to ...
11 SEO Mistakes for Newbs to Avoid
by Travis Bliffen
11 SEO Mistakes for Newbs to Avoid
When your first website goes live or your take the reins for your company's website, you are entering ...
Go Local: How Adding Local Flavor to Your Website Improves SEO
by Pete Peranzo
Go Local: How Adding Local Flavor to Your Website Improves SEO
SEO makes it possible for search engines to provide relevant information. It is also how businesses are able ...
The Secret of SEO
by Pete Prestipino
The Secret of SEO
The practice of search engine optimization (SEO) today is not completely unlike that of years past. In order ...
Link Building Tried and True Techniques
by Travis Bliffen
Link Building Tried and True Techniques
Link building is all but the black sheep of the SEO world, Google themselves even stating link building is ...
Finding LSI Keywords
by Nikolay Stoyanov
Finding LSI Keywords
For some time now, latent semantic indexing (LSI) keywords have played a crucial part of on-page ...
On-Page SEO Basics
by Peter Devereaux
On-Page SEO Basics
What it takes to get a page ranked on the search engines today, isn't as basic as those without much ...
6 SEO KPIs to Review (or Start Tracking!)
by Travis Bliffen
6 SEO KPIs to Review (or Start Tracking!)
A single metric like keyword rankings cannot wholesomely describe the results of your digital marketing ...
A RankBrain Guide for Everyone
by Nikolay Stoyanov
A RankBrain Guide for Everyone
Machine learning is the future of Internet search. With RankBrain, we finally have an artificial intelligence ...
AMP Adoption Slow Going
by Pete Prestipino
AMP Adoption Slow Going
After being released nearly two months ago, Google's Accelerate Mobile Pages project isn't seeing the level ...
Using Quora to Build a Backlink Strategy for Your Website
by Amber Racer
Using Quora to Build a Backlink Strategy for Your Website
Quora is a website dedicated to posting and answering questions. Users contribute by asking questions and ...
4 Ways to Create High-Ranking Content in Competitive Industries
by Travis Bliffen
4 Ways to Create High-Ranking Content in Competitive Industries
Drowning in the sea of content? You're not alone. Site quality is factored heavily in search ranking, and one ...
What SMBs Need to Know about AMP
by Travis Bliffen
What SMBs Need to Know about AMP
:: By Travis Bliffen, Stellar SEO :: Mobile search surpassed desktop search in 2015. Net users expect fast, ...
Tracking Mobile App Performance in Search Results
by Pete Prestipino
Tracking Mobile App Performance in Search Results
Google is now indexing content from within apps; but how is that content performing? That's the question that ...
Earning Clicks in the Knowledge Graph Era
by Travis Bliffen
Earning Clicks in the Knowledge Graph Era
:: By Travis Bliffen, Stellar SEO :: Google's algorithm updates are not intended to keep businesses with ...
Take Two! DIY Options for Creating Video Ads for Social & Search
by Amberly Dressler
Take Two! DIY Options for Creating Video Ads for Social & Search
The time to act is now for enterprises that have toyed with the idea of introducing or re-introducing video ...
Local SEO Guidance from Google
by Pete Prestipino
Local SEO Guidance from Google
Optimizing to acquire users on a local level is not completely different from doing so for the global desktop ...
6 Web Elements Impacting Search Rankings
by Derek Iwasiuk
6 Web Elements Impacting Search Rankings
By Derek Iwasiuk, Engage the Crowd Companies spend a lot of time and money trying to access the best SEO ...
3 Quick Wins for Better Local SEO
by Travis Bliffen
3 Quick Wins for Better Local SEO
The battle between websites can get downright fierce in some industries while other verticals require very ...
The Web Ain't Dead; It's Just Mobile
by Peter Devereaux
The Web Ain't Dead; It's Just Mobile
If you've been dragging your digital feet about developing a better mobile presence, a recent Think With ...
Still Waiting to Go Mobile Friendly?
by Travis Bliffen
Still Waiting to Go Mobile Friendly?
:: By Travis Bliffen, Stellar SEO :: As many Web professionals are aware, Google recently announced that ...
4 Reasons Why Your SEO Efforts May Be Reaching the Wrong People
by Peter Devereaux
4 Reasons Why Your SEO Efforts May Be Reaching the Wrong People
By Danica Jones, ConsumerAffairs for Brands The SEO landscape continues to evolve and grow more complex. ...
6 Important SEO Design Tips
by Keval Padia
6 Important SEO Design Tips
SEO or search engine optimization is an integral part of Web-based marketing - and has been for quite some ...
Supercharge Your SEO with JSON-LD
by Travis Bliffen
Supercharge Your SEO with JSON-LD
No doubt you've seen rich snippets appearing on Google's search engine result pages (SERPs), including review ...
7 Steps to Build & Protect Your Online Reputation in 30 Minutes a Day
by Travis Bliffen
7 Steps to Build & Protect Your Online Reputation in 30 Minutes a Day
If the first impression you make is a bad one it's likely to be your last. Your online reputation can make or ...
Managing Google Location Data Through Yext
by Pete Prestipino
Managing Google Location Data Through Yext
Managing a company's locations is an important part of local SEO, and it's about to get a whole lot easier. ...
Identifying and Preventing Negative SEO Attacks
by Travis Bliffen
Identifying and Preventing Negative SEO Attacks
SEO, or search engine optimization, is one of the trickiest aspects of digital marketing. Why? Because it ...
5 SEO Rules of Engagement for Startups
by Billy Portland
5 SEO Rules of Engagement for Startups
With the first month of 2016 in the books, there is much speculation concerning what changes will impact the ...
Building Brand Signals for Better SEO
by Travis Bliffen
Building Brand Signals for Better SEO
Brand signals are a hot topic right now and considered to be one of the best ways to make your business soar ...
2016 Search Strategies for Savvy SEOs
by Amberly Dressler
2016 Search Strategies for Savvy SEOs
Two months into the New Year, resolutions may have been abandoned and the hope professionals felt just 30 ...
Search Tools Every SEO Should Try
by Peter Devereaux
Search Tools Every SEO Should Try
Web professionals have a variety of channels from which they can use to drive end-user traffic (advertising, ...
Debunking Old-School SEO Myths; Link Building in the C-Block
by Pete Prestipino
Debunking Old-School SEO Myths; Link Building in the C-Block
It's really interesting to see how the practice of search engine optimization has evolved over the 15 years ...
Is SEO Wasteful or Worth It? [For Local Service Providers]
by Travis Bliffen
Is SEO Wasteful or Worth It? [For Local Service Providers]
While SEO is used by numerous types of businesses ranging from global ecommerce stores to local restaurants ...
How to Conduct an On-Page SEO Audit
by Peter Devereaux
How to Conduct an On-Page SEO Audit
What should be evaluated in an on-page SEO audit? There are two areas of focus within traditional search ...
Should You Hire an SEO Firm or Do It Yourself?
by Kylie Ora Lobell
Should You Hire an SEO Firm or Do It Yourself?
There are two ways to get seen on Google. You can either pay for ads that will display on top of search ...
SLI Systems Unveils Site Search Extension for Magento 2.0
by Allison Howen
SLI Systems Unveils Site Search Extension for Magento 2.0
Ecommerce solutions provider SLI Systems has unveiled a new plugin for the Magento 2.0 platform. The SLI ...
Local SEO Link Building in 2016
by Travis Bliffen
Local SEO Link Building in 2016
Last week we covered some of the most important elements of local SEO, one of which was link building. Local ...
Quick-Start Checklist: Local SEO
by Travis Bliffen
Quick-Start Checklist: Local SEO
Local SEO is a powerful way to advertise your business. Whether you own a local store, are a contractor or ...
Ready, Set, Go! One-Hour SEO
by Travis Bliffen
Ready, Set, Go! One-Hour SEO
:: By Travis Bliffen, Stellar SEO :: While businesses always desire greater search traffic, the time allotted ...
Search is So 2015; Here Come the Display Ads!
by Pete Prestipino
Search is So 2015; Here Come the Display Ads!
An estimate from research firm eMarketer is circulating that indicates that this could be the year that ...
Identifying Overlooked SEO Prospects on Your Website
by Peter Devereaux
Identifying Overlooked SEO Prospects on Your Website
By Alec Stevens, Strategic SEO Training Institutes Your website is instrumental in building your online ...
16 SEO, Marketing, & Sales Blogs to Follow in 2016
by Travis Bliffen
16 SEO, Marketing, & Sales Blogs to Follow in 2016
As fellow 'Net professionals know, SEO is a rapidly changing game, as is digital marketing as a whole. ...
Managing SEO Expectations
by Peter Devereaux
Managing SEO Expectations
The practice of search engine optimization (SEO) is, for many, shrouded in mystery. While the benefits are ...
4 Quick SEO Resolutions for the New Year
by Amberly Dressler
4 Quick SEO Resolutions for the New Year
The end of the year marks the perfect time to make an action plan for the next 12 months. When it comes to ...
16 On-Site Search Tips for 2016
by Peter Devereaux
16 On-Site Search Tips for 2016
Website visitors that engage with on-site search are more likely to convert because they know what they are ...
Bold SEO Predictions: Are You Ready For Rank Brain?
by Marcus Howling
Bold SEO Predictions: Are You Ready For Rank Brain?
:: By Marcus Howling, IllMarketing Solutions :: At the end of every year it is best to reflect on all of the ...
Talking Points: 7 Ways to Convince Your Boss to Invest Into SEO
by Travis Bliffen
Talking Points: 7 Ways to Convince Your Boss to Invest Into SEO
Have you ever had a great idea but just couldn't find a way to get your boss to see your point of view and ...
Judging a Link's True SEO Value
by Travis Bliffen
Judging a Link's True SEO Value
Many times it is those seeking to push the limits and game Google's algorithm that give us a glimpse into how ...
5 Link Building Lies You'll Hear
by Travis Bliffen
5 Link Building Lies You'll Hear
Rolling over to a new year is a trigger point for "this or that is dead" articles; you would think that ...
Top 50: Search Engine Optimization Solutions
by Peter Devereaux
Top 50: Search Engine Optimization Solutions
Despite a steady stream of changes and often volatile shifts in ranking/position, the state of the search ...
SEO Roles By Department
by Amberly Dressler
SEO Roles By Department
The role that search engines play in the ability for an enterprise to be found online is well-known. Despite ...
Measuring SEO Success in 2016
by Travis Bliffen
Measuring SEO Success in 2016
The mission of the average SEO professional has changed significantly over the past several years. What ...
Unbend Your Mind to Overcome an SEO Plateau
by Adam Steele
Unbend Your Mind to Overcome an SEO Plateau
Search engine optimization (SEO) is a fickle mistress; anyone who seeks to tame her needs to stay on their ...
The Fundamentals of SEO: Naming Conventions and URL Structure Today
by Peter Devereaux
The Fundamentals of SEO: Naming Conventions and URL Structure Today
In the digital practice of search engine optimization, few things have remained as consistently important as ...
Monetizing in-App Search for Web Retailers
by Pete Prestipino
Monetizing in-App Search for Web Retailers
Retail cloud solutions provider Point Inside has released an interesting new search marketing program for ...
Yoast vs. All in One SEO: What's Better for Your WordPress Site?
by Travis Bliffen
Yoast vs. All in One SEO: What's Better for Your WordPress Site?
For a new WordPress owner, SEO can be intimidating and confusing. One wrong move and your site could land ...
52 Content Marketing Tips for SEO
by Amberly Dressler
52 Content Marketing Tips for SEO
Businesses create content for a variety of reasons - one of which is for search engine optimization. To ...
Securing Your WordPress Blog for Rankings, Revenue & Reputation
by Travis Bliffen
Securing Your WordPress Blog for Rankings, Revenue & Reputation
WordPress sites are a primary target for hackers. Those who haven't already taken precautions against certain ...
Brainstorming Content Ideas in Under 5 Minutes
by Travis Bliffen
Brainstorming Content Ideas in Under 5 Minutes
Content creation and promotion is a big part of a good SEO strategy. Every once and awhile we can all come up ...
Ecommerce SEO: Quick Wins for the Holiday Season
by Travis Bliffen
Ecommerce SEO: Quick Wins for the Holiday Season
Ecommerce SEO comes with a unique set of challenges. Regularly changing product inventories, dynamic pages ...
What Really Makes a Difference in Search Today?
by Marcus Tober
What Really Makes a Difference in Search Today?
By Marcus Tober, CTO and Founder of Searchmetrics Search is one of the primary ways marketers drive traffic ...
7 Plugins Every WordPress Site Should Use
by Travis Bliffen
7 Plugins Every WordPress Site Should Use
As Web professionals already know, having a fast, secure and user-friendly site is crucial to better search ...
Excavating SEO Shortcuts from Expired Domains
by Li Huang
Excavating SEO Shortcuts from Expired Domains
One man's garbage is another man's treasure; this is especially true in terms of SEO and expired domains. ...
What's In Store for SEO in 2016?
by Travis Bliffen
What's In Store for SEO in 2016?
Next year will yield more than a few of the typical "SEO is Dead," "Link Building Deemed Ineffective," ...
How to Future-Proof Your SEO Initiatives
by Peter Devereaux
How to Future-Proof Your SEO Initiatives
The practice of search engine optimization (SEO) is attractive to nearly every enterprise today and for good ...
Web Design Mistakes that Kill Rankings
by Travis Bliffen
Web Design Mistakes that Kill Rankings
As most Web pros know, Google has updated its algorithms several times to allow for more "user-friendly" ...
Scraper Site Ranking Higher? It's Your Own Fault
by Pete Prestipino
Scraper Site Ranking Higher? It's Your Own Fault
It's happened to many websites - they find that the content they have spent time developing is appearing on ...
5 Tips for Creating Content that Naturally Amasses Links
by Peter Devereaux
5 Tips for Creating Content that Naturally Amasses Links
In nearly all content marketing programs, the ultimate goal is to create high-quality content that's of value ...
Authority: The Link to Local SEO Success
by Peter Devereaux
Authority: The Link to Local SEO Success
By Peter Prestipino, Editor-In-Chief When Google released its Pigeon update in late 2014, few knew just how ...
A Match Made in Heaven: SEO and Responsive Design
by Joe Drury
A Match Made in Heaven: SEO and Responsive Design
Get a group of digital marketers or Web developers from different companies together and ask them if ...
SEO Basics: On-Page & Off-Page Optimization
by Peter Devereaux
SEO Basics: On-Page & Off-Page Optimization
By Marcus Howling SEO is not dead. The exact opposite is true. SEO is alive and thriving. Ask the tens of ...
5 Sources for Trusted Links
by Travis Bliffen
5 Sources for Trusted Links
If there is one type of link that Google loves, it is an editorially reviewed, contextual backlink. While ...
Mastering Local SEO - A Resource Guide
by Travis Bliffen
Mastering Local SEO - A Resource Guide
For the past few years, Google has increasingly aimed to show better local results, making the SERPs an ideal ...
Optimizing for Speed in SEO Campaigns
by Pete Prestipino
Optimizing for Speed in SEO Campaigns
In 2015, search engine optimization requires way more than "high-quality" content and "authority links" alone ...
How to Get More Positive Reviews on Yelp
by Travis Bliffen
How to Get More Positive Reviews on Yelp
Eighty-three million people visit Yelp each month, making it a significant influencer in where consumers ...
SEO Battle: UPS Vs. FedEx (1 Year Later)
by Travis Bliffen
SEO Battle: UPS Vs. FedEx (1 Year Later)
In Aug. 2014 we compared the SEO efforts of UPS to those of FedEx and UPS squeaked past FedEx with a final ...
Mobile SEO Guide
by Peter Devereaux
Mobile SEO Guide
Just how important is "mobile" to the success of your enterprise? In a word, very. And if you're not focused ...
Why Businesses Should Combine Content Marketing with SEO
by Douglas Karr
Why Businesses Should Combine Content Marketing with SEO
:: By Douglas Karr, DK New Media :: Online marketing strategies evolved rapidly over the last two decades. ...
Negative SEO - Fact or Fear Tactic?
by Travis Bliffen
Negative SEO - Fact or Fear Tactic?
Over the past few years many have come to realize the potential for negative SEO tactics to harm their ...
23 Mistakes That Kill Search Traffic and Conversions
by Travis Bliffen
23 Mistakes That Kill Search Traffic and Conversions
SEO mistakes are easy to make, but difficult to fix, and can end up being extremely costly for a business. ...
7 Benefits of SEO
by Travis Bliffen
7 Benefits of SEO
Whether you have a business that services a mostly local market or a global audience, implementing a solid ...
The 9-Step DIY SEO Website Audit
by Mike Canarelli
The 9-Step DIY SEO Website Audit
Performing a website audit is an excellent way to improve SEO. An SEO website audit is ideal for cleaning ...
Overcoming 3 Big Franchise SEO Challenges
by Travis Bliffen
Overcoming 3 Big Franchise SEO Challenges
As a franchisee you are making a significant investment in order to open a business built upon a proven ...
3 Uncommon Ways to Determine if Your SEO Initiatives are Working
by Peter Devereaux
3 Uncommon Ways to Determine if Your SEO Initiatives are Working
By Bryan Olshock and Justin Gabbert of Red Door Interactive There has never been more data available to ...
SEO Principles for 'Net Builders
by Peter Devereaux
SEO Principles for 'Net Builders
By Amberly Dressler, Managing Editor There are plenty of considerations to be made when designing a website ...
Fundamentals of International SEO
by Pete Prestipino
Fundamentals of International SEO
Of all the various user acquisition channels available to today's enterprises - organic search remains one of ...
Keyword Research with Google Autocomplete Data
by Pete Prestipino
Keyword Research with Google Autocomplete Data
Last week Google shut off access to its Autocomplete API and many in the search engine optimization community ...
Popular SEO Software Solutions of 2015
by Peter Devereaux
Popular SEO Software Solutions of 2015
Search engine optimization is a complex practice that includes every discipline within an enterprise - design ...
Tailoring Your Site for Visitor Approval: 4 Tips for SEO Success
by Peter Devereaux
Tailoring Your Site for Visitor Approval: 4 Tips for SEO Success
By Kevin Gamache, Wire Stone Your website can have the most compelling content, the most inviting visuals, ...
Best of Editorial
The Ultimate Guide to Maximizing SEO Traffic Value with Conversion Optimization
by Lacey Lanter
The Ultimate Guide to Maximizing SEO Traffic Value with Conversion Optimization
While it is easy to get wrapped up in generating more traffic to your website, failing to capitalize on your ...
Optimizing Your Images for Better SEO
by Travis Bliffen
Optimizing Your Images for Better SEO
Blog post content and websites as a whole can be greatly enriched through the use of the images. Apart from ...
How to Optimize for Amazon Search
by Travis Bliffen
How to Optimize for Amazon Search
Most of us think of Google or YouTube when we decide we want to rank a product being sold online. Even though ...
The Local SEO How-To Guide
by Travis Bliffen
The Local SEO How-To Guide
When discussing SEO many people do not realize that organic SEO and local SEO each have a unique set of ...
Mobile Search is Converting. Do You Know Why?
by Peter Devereaux
Mobile Search is Converting. Do You Know Why?
By Mark Sullivan, CallRail The proof is in. Mobile searchers are ready to buy. They are taking action from ...
Stand Out on the SERPs: Structuring Unstructured Data
by Pete Prestipino
Stand Out on the SERPs: Structuring Unstructured Data
On the search engine results page, an enterprise has one chance: one chance to capture the attention of ...
Bing Reinvents its Video Search
by Derek Schou
Bing Reinvents its Video Search
Popular Bing has announced a makeover to its video search layout. In order to help spur a better user ...
How to Dial in Your Ecommerce SEO
by Travis Bliffen
How to Dial in Your Ecommerce SEO
Ecommerce SEO can be challenging but when done correctly it is certainly worth the effort. Ecommerce sites ...
Introduction to Schema and Open Graph Markup
by Travis Bliffen
Introduction to Schema and Open Graph Markup
In the SEO world it is easy to get caught up in link building tasks or the ongoing effort to create awesome ...
Marketplace Leverages Tech to Disrupt Floral Industry
by Peter Devereaux
Marketplace Leverages Tech to Disrupt Floral Industry
Like Uber has disrupted the taxi industry, BloomNation has disrupted the online flower industry with its ...
Bing Moves to Encrypt All Search Traffic by Default
by Derek Schou
Bing Moves to Encrypt All Search Traffic by Default
In light of users' fear for their data's safety, Microsoft has announced that they have made strides to, and ...
A Quick Guide to Great Content
by Travis Bliffen
A Quick Guide to Great Content
As I am sure most of you have heard, content is a key component of the SEO equation. Shares, links and ...
6 Indicators of a Quality" Site for SEO"
by Travis Bliffen
6 Indicators of a Quality
Last month Google released an update initially referred to as the "Phantom Update," due to the fact that it ...
Is Conversion Optimization Part of Your SEO Strategy?
by Travis Bliffen
Is Conversion Optimization Part of Your SEO Strategy?
A near endless amount of information, discussions and how-to guides flood the Internet every day, each ...
Are You Wasting Your Money on Press Releases?
by Travis Bliffen
Are You Wasting Your Money on Press Releases?
In the not so distant past, press releases were a valuable part of most SEO strategies. A single press ...
Mobile Search Gets More Social
by Peter Devereaux
Mobile Search Gets More Social
Google has announced that it is now displaying Tweets in searches conducted on mobile devices. The search ...
Website SEO; Into the Code
by Pete Prestipino
Website SEO; Into the Code
Of all the skill sets required for digital success, few are as "in demand" as those related to search engine ...
Are Private Blog Networks Still SEO Effective?
by Travis Bliffen
Are Private Blog Networks Still SEO Effective?
Private blog networks (PBNs) have been influencing the search engine result pages (SERPs) in one way or ...
A 6-Step Recipe for SEO Success
by Travis Bliffen
A 6-Step Recipe for SEO Success
As many of you know, Google constantly changes its algorithm and as such, many methods that used to work ...
Flickr Makes it Easier to Store and Search Through Memories
by Derek Schou
Flickr Makes it Easier to Store and Search Through Memories
Yahoo has recently released a variety of updates for the desktop and mobile versions of its image hosting ...
7 Steps to Better Local SEO
by Travis Bliffen
7 Steps to Better Local SEO
In the beginning, local SEO much like its organic counterpart, was pretty simple. Build a ton of citations ...
Search Trends Today for Influence Tomorrow
by Pete Prestipino
Search Trends Today for Influence Tomorrow
The Website Magazine community of Internet professionals has seen a great deal of change in relation to the ...
SEO vs. Social Media - Where Is Your Money Better Spent
by Travis Bliffen
SEO vs. Social Media - Where Is Your Money Better Spent
:: By Travis Bliffen, Stellar SEO :: If you have the time or budget to use SEO in conjunction with social ...
Google Introduces Breadcrumb-Like Mobile Search Results
by Amberly Dressler
Google Introduces Breadcrumb-Like Mobile Search Results
Most often used on ecommerce websites, breadcrumb navigation shows users how they got to the page they are ...
Monitoring Multiple SEO Campaigns
by Derek Schou
Monitoring Multiple SEO Campaigns
To help improve Link-Assistant.Com, a developer of SEO software, has announced the release of two new ...
3 Simple Ways to Attract More Social Traffic
by Travis Bliffen
3 Simple Ways to Attract More Social Traffic
A study conducted by Shareaholic indicated that approximately 24 percent of the visitors received by a group ...
Run for the Digital Hills, It's #Mobilegeddon
by Amberly Dressler
Run for the Digital Hills, It's #Mobilegeddon
Anyone paying attention to the practice of search engine optimization in the last couple months has known ...
Blacklisted? The Savvy SMB's Guide to Getting Your Site Back Online
by Peter Devereaux
Blacklisted? The Savvy SMB's Guide to Getting Your Site Back Online
By Ridley Ruth, Dropmysite Website user warnings like these -- "This site may be hacked" or "This site may ...
3 Ways to Generate Search Traffic Without PPC
by Travis Bliffen
3 Ways to Generate Search Traffic Without PPC
There are still plenty of opportunities for a quick win with SEO. As some of you may already know, Barnacle ...
A Look at Local SEO Changes
by Travis Bliffen
A Look at Local SEO Changes
If you stop to think about how far Google has progressed in the past 15 years, you will likely agree that it ...
Quick List of Essential Google Search Commands
by Peter Devereaux
Quick List of Essential Google Search Commands
Conducting a Google search is one of the most basic, yet important, things anyone can do when researching a ...
Step-By-Step: SEO Troubleshooting for Google Newbs
by Marcus Howling
Step-By-Step: SEO Troubleshooting for Google Newbs
The ever-changing world of search engine optimization can be difficult to navigate, especially for businesses ...
Achieving SEO Success in the New Age of Content Marketing
by Cristian ‚àö√Öngel
Achieving SEO Success in the New Age of Content Marketing
In 2005, Matt Cutts, director of the Google Webspam Team, published in his blog: "Spend your time ...
Web 2.0 Link Building Strategies - Effective in 2015?
by Travis Bliffen
Web 2.0 Link Building Strategies - Effective in 2015?
With the recent buzz around ensuring your website is mobile ready, social signals and other factors that ...
Mobile Friendliness Impact on Google News Ranking
by Pete Prestipino
Mobile Friendliness Impact on Google News Ranking
Google's new mobile ranking signal won't go into effect April 21, but it's causing many Web professionals to ...
Why Your Tiered Link Building is Ineffective
by Travis Bliffen
Why Your Tiered Link Building is Ineffective
For the past couple of years, tiered link building has been an effective means of boost search rankings. As ...
30 SEO Terms Every Non-SEO Should Know
by Brad Shorr
30 SEO Terms Every Non-SEO Should Know
SEO, like most Internet marketing specialties, has a language all its own. The definitions below will give ...
LinkedIn Job Search App Arrives at Google Play
by Allison Howen
LinkedIn Job Search App Arrives at Google Play
Just last year LinkedIn launched its official Job Seeker app for iOS, and now the company has unveiled a ...
Why Ranking First Isn't All It's Cracked Up to Be
by Corey Barnett
Why Ranking First Isn't All It's Cracked Up to Be
It's perfectly natural as a business owner to want your business first in Google. After all, it's the most ...
On-Page SEO in 2015 - What's Really Going On?
by Travis Bliffen
On-Page SEO in 2015 - What's Really Going On?
Many of you know that having solid on-page SEO combined with link building is crucial if you want to have SEO ...
Mobile is Driving Local Search
by Allison Howen
Mobile is Driving Local Search
Mobile devices are driving local searches according to a new study from the Local Search Association (LSA). ...
Why SEM Testing Is Critical for Your Business
by Jessica Carr
Why SEM Testing Is Critical for Your Business
One of the first things search engine marketing professionals must discuss with a new client is budget: What ...
SEO Inquiry: Subdomains vs Subdirectories
by Pete Prestipino
SEO Inquiry: Subdomains vs Subdirectories
SEO professionals have long debated whether subdomains or subdirectories were better; we've known the answer ...
Where to Get Your First 44 Backlinks
by Travis Bliffen
Where to Get Your First 44 Backlinks
You have just set up your new website and you want the world to hear what you have to say. The problem is, ...
Mobile-Friendly Factors as a Ranking Signal
by Michael Ramirez
Mobile-Friendly Factors as a Ranking Signal
After a long stint of testing mobile factors and adding the mobile-friendly label to search results, Google ...
Leverage LinkedIn for Search Traffic in 3 Easy Steps
by Travis Bliffen
Leverage LinkedIn for Search Traffic in 3 Easy Steps
If you are a regular reader of Website Magazine you have likely seen one of our previous articles discussing ...
Creating Effective Campaigns Through Search & Social Targeting
by Peter Devereaux
Creating Effective Campaigns Through Search & Social Targeting
By Seth Norris, ZOG Digital Maximizing the return on investment from ad campaigns today requires highly ...
Blogging for Better SEO
by Travis Bliffen
Blogging for Better SEO
Most Web professionals have heard of the potential SEO benefits of including a blog on their websites and ...
Google's Shrinking SERPS: How to Get Your Content Found
by Aaron Agius
Google's Shrinking SERPS: How to Get Your Content Found
Want to succeed online? It's pretty much universally agreed upon that, to do so, you need to appear high in ...
Search Marketing vs. Newspaper & TV - Which Should You Invest In?
by Travis Bliffen
Search Marketing vs. Newspaper & TV - Which Should You Invest In?
As a business owner, marketing director or anyone who has a say in how your marketing budget is allocated, it ...
60-Minute SEO: A Daily Planner
by Travis Bliffen
60-Minute SEO: A Daily Planner
Many of you are familiar with the positive impact that SEO can have on your website and more importantly, on ...
Creating Buyer Personas Utilizing SEO Data
by Peter Devereaux
Creating Buyer Personas Utilizing SEO Data
By David Meade To create high-value transactions that result in large profits, companies need to create buyer ...
Want Fewer Customers? Here's How!
by Travis Bliffen
Want Fewer Customers? Here's How!
As you sat down with your team at the end of 2014, I am sure that many of you made plans to decrease the ...
Use Deep Links for Better SEO & Social
by Amberly Dressler
Use Deep Links for Better SEO & Social
Roughly 60 percent of all time spent on social media is on smartphones and tablets and with nearly a half a ...
20 Effective Link Building Strategies
by Travis Bliffen
20 Effective Link Building Strategies
Regardless of what you may have heard, inbound links are still one of the most important ranking factors. ...
The Future Of Content Marketing: Is Your Website Ready For Knowledge Vault?
by Peter Devereaux
The Future Of Content Marketing: Is Your Website Ready For Knowledge Vault?
By Marcus Howling, Web Talent Marketing Since the beginning of the online information age, companies have ...
From Privacy to Penalties: Is Google giving users what they asked for?
by Ben Oren
From Privacy to Penalties: Is Google giving users what they asked for?
Google is the Internet's undisputed number one destination. It is the hub where most Internet usage begins, ...
8 Tips for Better SEO in 2015
by Travis Bliffen
8 Tips for Better SEO in 2015
:: By Travis Bliffen, Stellar SEO:: As you know, SEO is a fast changing game and falling behind can spell ...
The Rise of Yahoo in Ecommerce, Mobile & Search
by Ryan Clutter
The Rise of Yahoo in Ecommerce, Mobile & Search
As 2014 has come to a close, we're beginning to look forward to the year ahead. Yahoo has seen dramatic ...
Is Google Authorship Making a Comeback?
by Travis Bliffen
Is Google Authorship Making a Comeback?
As many of you know, Google Authorship was launched by Google to give credit to individuals who were ...
Yahoo & Bing Close in on Google
by Peter Devereaux
Yahoo & Bing Close in on Google
Thanks in great part to its new deal with Mozilla, Yahoo has accomplished what many thought impossible - ...
Corporate SEO Checklist for Your YouTube Video
by Ryan Chester
Corporate SEO Checklist for Your YouTube Video
Imagine if the Amazon River was filled with gold and you could divert it to your backyard. Well that is what ...
How To Build Powerful Links and Boost Rankings with Tumblr
by Travis Bliffen
How To Build Powerful Links and Boost Rankings with Tumblr
If you are looking for a way to get some contextual links and social signals for your website, Tumblr is a ...
A Practical SEO Roadmap for 2015
by Peter Devereaux
A Practical SEO Roadmap for 2015
By Jason Squardo Marketers consistently rank search engine optimization (SEO) as one of the greatest drivers ...
SEO Extensions & Modules to Know
by Peter Devereaux
SEO Extensions & Modules to Know
Webmasters are constantly looking for new ways to improve their website and increase both traffic and ...
Quick Roundup of Top SEO Tools
by Peter Devereaux
Quick Roundup of Top SEO Tools
Webmasters are continuously looking for new and different ways to improve their websites. Through the many ...
The Keyword Research Guide
by Travis Bliffen
The Keyword Research Guide
Although SEO and online marketing are becoming more complex every day, there is one component that has been ...
Corporate SEO Checklist for YouTube Videos
by Peter Devereaux
Corporate SEO Checklist for YouTube Videos
Imagine if the Amazon River was filled with GOLD and you could divert it to your backyard. Well that is what ...
5 Heavyweights in the SEO Battle
by Peter Devereaux
5 Heavyweights in the SEO Battle
There are over 200 factors that influence how your site will appear in the organic search results. Some of ...
Practical Tips for Correcting A Drop In Search Engine Rankings
by Peter Devereaux
Practical Tips for Correcting A Drop In Search Engine Rankings
Checking search engine rankings on a daily basis can drive a marketer crazy and is not an indication of ...
Yahoo Gains Ground in Search with Firefox Deal
by Pete Prestipino
Yahoo Gains Ground in Search with Firefox Deal
Yahoo's search deal with Firefox/Mozilla is already paying dividends. A report from StatCounter finds that ...
8 Steps to Better Local SEO
by Travis Bliffen
8 Steps to Better Local SEO
Even for businesses whose service area is limited to a small geographic region, search engine optimization is ...
2015 SEO PREDICTIONS
by Peter Devereaux
2015 SEO PREDICTIONS
By Noah Brimhall For the last few years, every list of SEO predictions has included at least one item that ...
10 SEO Tools to be Thankful For
by Travis Bliffen
10 SEO Tools to be Thankful For
Many of the tasks involved in setting up, managing and running an SEO campaign can be quite time consuming. ...
20 Biggest Mistakes SEOs Make in Regards to Their Sites
by Sponsor
20 Biggest Mistakes SEOs Make in Regards to Their Sites
While SEO is no rocket science, it's a highly dynamic niche where keeping your finger on the industry's pulse ...
This Design Choice Could Destroy Your SEO
by Pete Prestipino
This Design Choice Could Destroy Your SEO
It is easy to forget the degree to which design-related choices made for a website can impact everything else ...
The Average Costs for SEO Services
by Travis Bliffen
The Average Costs for SEO Services
:: By Travis Bliffen, Stellar SEO:: With such a wide range of prices for SEO services it can be very ...
Why Good" SEO is No Longer Just About Rankings"
by Peter Devereaux
Why Good
: By Ryan Clutter, 1SEO.com :: With the evolving algorithms and changes in the way consumers search and land ...
The Truth About Free Website Traffic
by Travis Bliffen
The Truth About Free Website Traffic
:: By Travis Bliffen, Stellar SEO:: Why pay for SEO, when social media is free? As a business owner you may ...
Penguin 3.0 - What Really Happened?
by Travis Bliffen
Penguin 3.0 - What Really Happened?
Penguin 3.0 rolled out a few weeks ago and according to some sources, it may still be in the process of being ...
SiteLink Search Box: SEO Opportunities and Pitfalls
by Ujjwal Bhattarai
SiteLink Search Box: SEO Opportunities and Pitfalls
Google has launched a fresh feature called Sitelink Search Box, which allows SEOs to improve relevancy of ...
How to Beat the Competition With Landing Page Research
by Elena Terenteva
How to Beat the Competition With Landing Page Research
Landing pages rock, fact. They help you target your message to very specific audience needs. They are ...
Mobile Fuels Paid Search Spend
by Amberly Dressler
Mobile Fuels Paid Search Spend
Advertisers are going to need to adjust their strategies this holiday season (and beyond), as their ...
Beyond SEO - Inbound Marketing
by Travis Bliffen
Beyond SEO - Inbound Marketing
Over that past few weeks we discussed how to find keywords, craft content and even build links to your ...
Go Green to Become a Marketing Guru
by Derek Schou
Go Green to Become a Marketing Guru
In a design their websites with SEO in mind. To help companies and marketers increase their websites' page ...
SEO in 30 Minutes a Day - Link Building
by Travis Bliffen
SEO in 30 Minutes a Day - Link Building
For the past couple of years people having been crying "link building is dead" or some variation of that ...
SEO and The Real Estate Industry
by Amberly Dressler
SEO and The Real Estate Industry
Like many professions, realtors have been pushed into the digital age. Both home buyers and sellers use the ...
Google Takes Ecommerce Global with Local Inventory Ads
by Derek Schou
Google Takes Ecommerce Global with Local Inventory Ads
With more than 1 billion unique monthly visitors, Google already provides ecommerce merchants with an ...
Search and Social Advertising Continue to Thrive (INFOGRAPHIC)
by Peter Devereaux
Search and Social Advertising Continue to Thrive (INFOGRAPHIC)
Search and social advertising are continuing to trend upward, as new Kenshoo data reveals an increase in ...
SEO in 30 Minutes a Day - Optimizing Your Website
by Travis Bliffen
SEO in 30 Minutes a Day - Optimizing Your Website
:: By Travis Bliffen, Stellar SEO:: Last weeks' post covered some ideas for quick content creation and the ...
5 SEO Superstars to Follow on Twitter
by Amberly Dressler
5 SEO Superstars to Follow on Twitter
There's no denying that social media and search engine optimization are in a relationship - even if they ...
SEO in 30 Minutes a Day - Creating Content
by Travis Bliffen
SEO in 30 Minutes a Day - Creating Content
Those of you who joined us last week learned how to find keywords in under 30 minutes. Today we are going to ...
SEO in 30 Minutes a Day - Finding Keywords
by Travis Bliffen
SEO in 30 Minutes a Day - Finding Keywords
As a business owner (especially a small business) you are often pressed for time. Even if you are very busy, ...
Backup, Search & Restore Service Comes to Box
by Amberly Dressler
Backup, Search & Restore Service Comes to Box
Enterprise-grade filing sharing is maturing right before our digital eyes, and third-parties are developing a ...
Why Hate PPC and Social Media Advertising?
by Travis Bliffen
Why Hate PPC and Social Media Advertising?
:: By Travis Bliffen, Stellar SEO:: Last week Chris R. left a comment stating that paid search will always ...
Thought Your Paid Search Keywords Were Competitive?
by Amberly Dressler
Thought Your Paid Search Keywords Were Competitive?
Clearly the health insurance industry is a big, big industry that rakes in trillions of dollars. The health ...
The SEO Toolbox - What Tools Just Plain Work?
by Travis Bliffen
The SEO Toolbox - What Tools Just Plain Work?
Search engine professionals often wonder what tools their colleagues are using to rise in the search engine ...
Technical SEO & The Speed Issue
by Peter Devereaux
Technical SEO & The Speed Issue
By Peter Prestipino The technical health of your website is as important to your brand's search engine ...
Did You Know? 9 Surprising Statistics About SEO
by Travis Bliffen
Did You Know? 9 Surprising Statistics About SEO
Undoubtedly you have heard that SEO is a great marketing strategy. It is cheaper than many other channels of ...
3 SEO Trends Every Hotelier Needs to Know Right Now
by Gina Withey
3 SEO Trends Every Hotelier Needs to Know Right Now
We all know SEO isn't a one and done item checked off the to-do list never to be looked at again. It's a ...
Pigeon Update Adds Some Services to Local Pack
by Corey Barnett
Pigeon Update Adds Some Services to Local Pack
Much of the news about the Google Local update, dubbed Pigeon, has been on the loss of local pack results. ...
Search Security in Focus
by Peter Devereaux
Search Security in Focus
The Web can be a dangerous place - filled with malicious scripts, rogue bots, spyware and the like. A better ...
Google Says Goodbye to Authorship
by Peter Devereaux
Google Says Goodbye to Authorship
In many senses Google is the heart of the Internet. With more than 11 billion searches made each month, ...
Action! SEO for Videos, Long Live Spam (Proof Inside)
by Travis Bliffen
Action! SEO for Videos, Long Live Spam (Proof Inside)
If you have ever wondered how people get exposure for their videos on YouTube and other platforms using SEO, ...
5 Ways to Get Your Website Indexed
by Simon Slade
5 Ways to Get Your Website Indexed
Websites don't have all their content on one page because it would be detrimental for SEO, visitors' fingers ...
Google Analytics Can't Do It Without You
by Eric Fettman
Google Analytics Can't Do It Without You
Google Analytics is a very powerful tool, but users need to fill a number of out-of-the-box gaps to fully ...
Steps to Recover from Google's Dreaded Penguin Penalty
by Mark Runyon
Steps to Recover from Google's Dreaded Penguin Penalty
When it comes to Google penalties, there is a sea of information hiding out there. If your site has been hit ...
Mobile SEO for Small Businesses
by Travis Bliffen
Mobile SEO for Small Businesses
A joint survey conducted by ComScore, Neustar Localeze, and the agency 15 Miles indicates that 78 percent of ...
The Top 10 Technical SEO Problems Seen by SEO Pros Today
by Jason Squardo
The Top 10 Technical SEO Problems Seen by SEO Pros Today
Today, businesses no longer have the luxury of being blind to the benefits of search engine optimization ...
6 Ways to Future Proof Your SEO Strategy
by Travis Bliffen
6 Ways to Future Proof Your SEO Strategy
If you have been working in or around SEO very long, you already know that even the best laid plans can get ...
SEO Risky Business for Small Businesses
by Frank Spohr
SEO Risky Business for Small Businesses
Optimizing websites so they rank high in Google's search engines is big business. Ranking in the number one ...
Bing Search Gets Developer Friendly
by Pete Prestipino
Bing Search Gets Developer Friendly
Bing is streamlining the results provided for technical searches, making some not-so-minor adjustments to ...
Advantages of Big Brand SEO Vs. Small Business SEO
by Travis Bliffen
Advantages of Big Brand SEO Vs. Small Business SEO
As a small business owner it is easy to get discouraged and feel that leaving SEO to big brands is the best ...
Local Search at Google; Enter the... Pigeon?
by Pete Prestipino
Local Search at Google; Enter the... Pigeon?
The Web world (namely those responsible for SEO) is all a flutter over Google's recent algorithm change - ...
Dark Days for Big Brand SEO
by Peter Devereaux
Dark Days for Big Brand SEO
By Amberly Dressler If money, fame and compliments are the benchmarks for success, big brands truly have it ...
UPS vs. FedEx - Who Delivers SEO Better?
by Travis Bliffen
UPS vs. FedEx - Who Delivers SEO Better?
A hot debate could be started over the quality of UPS and FedEx's two delivery services but we are going to ...
The Upward Trajectory of Search Software WordStream
by Peter Devereaux
The Upward Trajectory of Search Software WordStream
Search engine marketing software WordStream has raised $12 million in new funding from Baird Capital of ...
Leverage Expert Reviews to Encourage Consumer Purchases
by Derek Schou
Leverage Expert Reviews to Encourage Consumer Purchases
There are few things that can sway consumers to buy a product quite like online reviews. Considering 72 ...
Why Is the Competition Getting Authority Links and You Can't?
by Travis Bliffen
Why Is the Competition Getting Authority Links and You Can't?
If you have a website that exists to provide useful information to readers without any intention of ...
Google Releases New Extension for AdWords
by Derek Schou
Google Releases New Extension for AdWords
Sitelinks have long been a part of Google AdWords repertoire. Marketers and brands alike use sitelinks to ...
21 Ways to Recover from Lost Organic Search Traffic
by Travis Bliffen
21 Ways to Recover from Lost Organic Search Traffic
All the time people ask me; "how can I recover the organic traffic I lost when my site got penalized?" The ...
SEO Lessons from the Cleveland Cavaliers
by Tyson Braun
SEO Lessons from the Cleveland Cavaliers
To NBA fans, the "Dan Gilbert Letter" is officially a thing. The open-letter, penned in July 2010 by ...
What's In An SEO Site Audit?
by David Meade
What's In An SEO Site Audit?
There are a variety of reasons why a site owner needs to perform a full SEO audit of his or her website. ...
Small Business Marketing Company Going Public
by Derek Schou
Small Business Marketing Company Going Public
Making the transition from private to public is not a quick one. Yodle, an online advertising company, is ...
3 Steps to Protect Your Online Reputation
by Travis Bliffen
3 Steps to Protect Your Online Reputation
Sites like Rip-Off Report have made it very easy for a competitor to leave a false and damaging review about ...
SEO's Reliance on Outreach
by Peter Devereaux
SEO's Reliance on Outreach
There are no two ways about it - inbound links are influential in achieving top placement on the search ...
Yahoo Continues to Cut Services
by Derek Schou
Yahoo Continues to Cut Services
Eliminating services is something that happens all the time in business but when you're an enormous worldwide ...
SEO 2.0 - Focus on Outreach
by Peter Devereaux
SEO 2.0 - Focus on Outreach
By Peter Prestipino, Editor-In-Chief There are no two ways about it - inbound links are influential in ...
Expanding IQ" with New SEO Analytics"
by Derek Schou
Expanding IQ
Considering that 93 percent of online experiences begin with a search engine, it is no wonder why success ...
A Guide to Asking for Links
by Peter Devereaux
A Guide to Asking for Links
Link building can be a complicated and exhaustive process and one that can walk the line in terms of white, ...
5 SEO Backlink Analysis Tips to Prepare for Penguin 3.0
by Chanelle Harbin
5 SEO Backlink Analysis Tips to Prepare for Penguin 3.0
As SEOs, we don't always see when the Google algorithm updates are on the horizon. This is why it's essential ...
5 Simple SEO Mistakes You Are Making
by Travis Bliffen
5 Simple SEO Mistakes You Are Making
SEO changes fast and it doesn't take long to fall behind the curve, especially as a business owner doing your ...
5 Critical Rules for SEO Success in 2014
by Sponsor
5 Critical Rules for SEO Success in 2014
The major search engines win or lose market share by the quality of the results they deliver for searchers; ...
Viglink and the Future of Monetization for Publishers
by Pete Prestipino
Viglink and the Future of Monetization for Publishers
VigLink, a performance marketing/advertising platform, recently announced it has raised $18 million in a ...
6 SEO Services You Shouldn't Waste Your Money On
by Travis Bliffen
6 SEO Services You Shouldn't Waste Your Money On
Organic SEO and local SEO are both loaded with service offers from very well-known companies. Unfortunately, ...
Mobile SEO Best Practices in 2014
by Travis Bliffen
Mobile SEO Best Practices in 2014
Anyone working in the online community should be well aware of the growing bias toward browsing and buying ...
Do Social Signals Improve SEO Keyword Rankings?
by Travis Bliffen
Do Social Signals Improve SEO Keyword Rankings?
According to Google's Matt Cutts, social signals do not influence rankings as of yet. He first stated this in ...
Selecting SEO Software & 4 Solutions to Know
by Peter Devereaux
Selecting SEO Software & 4 Solutions to Know
By Peter Prestipino, Editor-In-Chief Not every enterprise needs to use a software solution to manage their ...
Apple Will Include DuckDuckGo in Safari
by Pete Prestipino
Apple Will Include DuckDuckGo in Safari
Apple made several rather significant announcements this week at its Apple Worldwide Developers Conference ...
How to Make Money Online with SEO-Driven Affiliate Marketing
by Travis Bliffen
How to Make Money Online with SEO-Driven Affiliate Marketing
Everyone loves the thought of building a website and enjoying residual income for years to come without ...
One-Stop Guide to SEO Freebies
by Peter Devereaux
One-Stop Guide to SEO Freebies
With all of the different SEO tools available procuring the right one takes time to research and possibly a ...
Influence of Authorship on Google Rankings
by Pete Prestipino
Influence of Authorship on Google Rankings
Search engine optimization professionals who are "in-the-know" realize that authorship isn't used for ...
Google Panda 4.0 - Was Your Site Affected?
by Travis Bliffen
Google Panda 4.0 - Was Your Site Affected?
As most Internet professionals have heard by now, Google started rolling out Panda 4.0 on May 20. Although ...
When and How to Use Black and Gray Hat SEO
by Travis Bliffen
When and How to Use Black and Gray Hat SEO
Look to any blog and you will likely see black and gray hat SEO tactics being discussed negatively, followed ...
Extreme Makeover: Search Marketing Edition
by Peter Devereaux
Extreme Makeover: Search Marketing Edition
By Sarah Gyson, Manager, Client Services, Rakuten LinkShare If you're like most search marketers, odds are ...
Link Building without Producing Mass Amounts of Content
by Travis Bliffen
Link Building without Producing Mass Amounts of Content
In late 2011, the content marketing craze started and with each Google update since, support for it has ...
Getting Down and Dirty with Schema Markup
by Travis Bliffen
Getting Down and Dirty with Schema Markup
Turns out, less than one percent of websites have implemented schema.org markup on their website. Those who ...
Network in Focus Rakuten LinkShare
by Peter Devereaux
Network in Focus Rakuten LinkShare
The top affiliate networks share many of the same qualities, but there is a handful that take their offerings ...
SERP Shifts in Focus - Actionable SEO for the Modern World
by Peter Devereaux
SERP Shifts in Focus - Actionable SEO for the Modern World
The results pages that Internet users encounter each day at Google and Bing (or any search engine for that ...
20 Worthless SEO Tactics to Avoid, Plus 7 Ways to Dominate the SERPs
by Travis Bliffen
20 Worthless SEO Tactics to Avoid, Plus 7 Ways to Dominate the SERPs
SEO is a fast changing game. Even the best intentions will do little to keep you from getting hammered by the ...
How to Rebrand or Rebuild a Website that is SEO-Ready
by Jason Squardo
How to Rebrand or Rebuild a Website that is SEO-Ready
Rebrand and rebuild; for some businesses, those are the keys to moving forward both financially and ...
SEO in 2014: Fact, Fiction and Sensationalism
by Peter Devereaux
SEO in 2014: Fact, Fiction and Sensationalism
With search optimization now a regular part of the marketing equation, businesses are increasingly reliant on ...
Bing Helps Veterans, The Panda Returns & Some Ecommerce SEO Tips Too!
by Travis Bliffen
Bing Helps Veterans, The Panda Returns & Some Ecommerce SEO Tips Too!
In the News >>Touted as the biggest ecommerce event of the year, IRCE is scheduled for June 10-13 and ...
Q&A With an Expert Link Builder
by Peter Devereaux
Q&A With an Expert Link Builder
There's tremendous value in asking for advice. Not only can the guidance prove useful, but asking for advice ...
SEO Basics: Get Crawled by Google & Bing
by Peter Devereaux
SEO Basics: Get Crawled by Google & Bing
Search engine optimization is a process - sometimes a longer process than usual. If you're finding that it is ...
Internet Forums for Social, Search & Service?
by Amberly Dressler
Internet Forums for Social, Search & Service?
User-generated content (UGC) is a key component to many brands' social and SEO strategies. Internet forums ...
Google Strikes Again and Duplicate Content Sucks
by Travis Bliffen
Google Strikes Again and Duplicate Content Sucks
Google officially announced that they will be modifying access to paid ad keywords much like they did for ...
Google + Optimization and Link Building Strategies
by Travis Bliffen
Google + Optimization and Link Building Strategies
Many Internet professionals, me included, aren't Google Plus's biggest fans and if it had failed, many of us ...
On-Page SEO: Anatomy of a Perfectly Optimized Page
by Korah Morrison
On-Page SEO: Anatomy of a Perfectly Optimized Page
It is hard to sum up the perfect search engine optimization (SEO) tactics for every website or Web page, and ...
Bing is Growing, Yelp is Scandalous, and I Need Your Help!
by Travis Bliffen
Bing is Growing, Yelp is Scandalous, and I Need Your Help!
Bing is pouring on the new features as they try to compete with Google. Recently on the Bing Blog, they ...
Driving Organic Search Traffic for SMBs
by Allison Howen
Driving Organic Search Traffic for SMBs
ReachLocal is driving more organic search traffic to SMB websites, thanks to its new ReachSEO offering. ...
Barnacle SEO: The Next Hot Trend in SEO?
by Peter Devereaux
Barnacle SEO: The Next Hot Trend in SEO?
Will Scott was among the first to mention and explain Barnacle SEO back in 2007. Originally deemed as "SEO ...
Search & Social for Online Publishers
by Peter Devereaux
Search & Social for Online Publishers
Twice as many publishers are satisfied with their Facebook traffic as compared to Twitter, Instagram and ...
Search Engines Influential to Mobile Shoppers
by Allison Howen
Search Engines Influential to Mobile Shoppers
Mobile consumers are flocking to the search engines when it comes to conducting product research. In fact, a ...
Yandex Drops Link Value, Will Google Follow?
by Pete Prestipino
Yandex Drops Link Value, Will Google Follow?
Russian search engine Yandex stayed true to their word, dropping link factors from a portion of its search ...
SEO Weekly Roundup: Hashtag Rumors, Local SEO & More
by Peter Devereaux
SEO Weekly Roundup: Hashtag Rumors, Local SEO & More
:: Each week, Travis Bliffen of Stellar SEO provides Website Magazine readers a recap of recent news ...
21 Local SEO Mistakes You Didn't Know You Were Making
by Travis Bliffen
21 Local SEO Mistakes You Didn't Know You Were Making
Local SEO is quickly becoming the way people search. For the past couple of years, Google has been showing ...
SEO Myths, Tips & Terrible SEO Advice
by Travis Bliffen
SEO Myths, Tips & Terrible SEO Advice
Regardless of whether you are attempting to build a company website, an affiliate marketing powerhouse, or ...
Bing Cracks Down on Keyword Stuffing
by Pete Prestipino
Bing Cracks Down on Keyword Stuffing
In years past, one of the most common practices of black hat search engine optimizers was that of keyword ...
SEO Roundup: Local Intent, Google+, Scrapebox & More
by Peter Devereaux
SEO Roundup: Local Intent, Google+, Scrapebox & More
:: Each week, Travis Bliffen of Stellar SEO recaps the recent news affecting search and rounds up a ...
Does Google Plus Influence Search Rankings?
by Travis Bliffen
Does Google Plus Influence Search Rankings?
Recently, Website Magazine contributor Travis Bliffen had the opportunity to catch up with social media ...
Philosophy of Search-Friendly Design
by Peter Devereaux
Philosophy of Search-Friendly Design
"The customer is always right" is an idiom that most businesses live by, and search engines are no different. ...
5 Everyday Reputation Management Tactics
by Allison Howen
5 Everyday Reputation Management Tactics
From a young age, we are taught the importance of having a good reputation. A reputation is thought to define ...
SEO Roundup: This Week's SEO News & Updates
by Travis Bliffen
SEO Roundup: This Week's SEO News & Updates
A recent study released in the Salesforce 2014 State of Marketing Report indicates that SEO is currently ...
Search Meets Social, Twitter Expands Promoted Accounts Offering
by Peter Devereaux
Search Meets Social, Twitter Expands Promoted Accounts Offering
For Twitter to live up to its almost obscene market valuation, it's going to need advertising - and a whole ...
Site Speed as a Ranking Signal (Told You So)
by Peter Devereaux
Site Speed as a Ranking Signal (Told You So)
It's not just our team at Website Magazine that has repeatedly expressed the importance and benefits of a ...
RoboCop & The Future of Search (at Bing)
by Pete Prestipino
RoboCop & The Future of Search (at Bing)
What will search engines look like next year? How about five, 10 or 15 years? That was the challenge put ...
Targeting Site Search Users By Demographics
by Pete Prestipino
Targeting Site Search Users By Demographics
There aren't many technology developments related to on-site search technology, but when they happen, they ...
Refresh Update: Google Modifies Page Layout Algorithm
by Pete Prestipino
Refresh Update: Google Modifies Page Layout Algorithm
Does design play a role in how well your website performs on the search results? It most certainly does and ...
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