Description
For the past couple of years, tiered link building has been an effective means of boost search rankings. As with several other types of link building, the effectiveness of this strategy is greatly reduced when you don't take the time to do it properly.
Link building is all but the black sheep of the SEO world, Google themselves even stating link building is not viewed favorably.
What is outreach link building, and why do I need to do it?... In the online world of marketing and brand development, it is all about relationship building. How can you help other websites, and how can other websites help you? Link building is a helpful tool to drive traffic to the content generated by your brand.... By getting relevant outside sources to include your links on their sites, you are gaining valuable exposure while building brand recognition.
While some services are behind the times and still offer forum link building and blog comments, the smart marketer knows that editorial link placements are what Google likes now and in the future.... This has fueled the recent explosion of link building services, ranging from low cost "guest posts" that are nothing more than PBN links to high end link earning strategies, that are based around creating content and exposing it to a targeted audience passively to naturally gain links.
Yes, links. The nuggets of gold that entire public companies staked their lives on. The anvils that sunk those same companies after Google's Penguin update. Links are still a large part of the SEO puzzle, from the anchor text right down to the place the link comes from. And though Google doesn't value just any link anymore, the RIGHT links can make a tremendous impact.... Today we're going to explore topical relevance with regard to link building -- when you should target relevant links, and when that might not be as important.
Last week we talked about ecommerce SEO mistakes that thwart your success so it's only natural that we cover ecommerce link building strategies this week. If you currently run or plan to run an online store, you don't want to miss this.... Since they don't change as frequently, category pages are often the best place to start your new link building campaign. In many cases, sub-categories pages are also long-lasting, thereby making them a logical choice as well.
Link building remains the very best way to get to the top of the search return list and stay there in the future. But acquiring links is no easy task - it never has been and it likely never will be (particularly if the search engines have anything at all to say about it - we're looking at you Google).... Building inbound links however doesn't need to be a overly-challenging process. It takes time and some creativity (not to mention occasionally some hard work). When you look at link building from a fresh perspective, answers on the best way to build links start to emerge.
What's link building for? If you just say SEO, you could be missing out on a huge amount of potential traffic and business. You need to think beyond simply getting links for Google. You need to get links for your business that will drive traffic. And maximizing any online activity will be of vital importance to retailers. But we'll get to that. Let's first look at what we mean by links, and what types of links you should be building for your business.
For the past couple of years people having been crying "link building is dead" or some variation of that title and in all honesty, they still do because people click on and read those articles.... Once you get a few lines into most of the articles, you realize link building is in fact not dead. Even Matt Cutts chimed in on links to mention that if Google did not consider links, the results would be much worse than they are today.
The third installment of Website Magazine's immensely popular series on link building tactics and techniques (review the Basic Link Building and Intermediary Link Building Tactics before proceeding) focuses on advanced methods to increase inbound link counts. But the more time you spend promoting...