Mobile Searches Lead to Conversions Within the Hour

Just how big of a game changer is mobile? Really, really big (as if you didn't know) according to a new study from iAcquire and SurveyMonkey.

The research exposed several interesting insights about how consumers search on their mobile devices, what they actually do when searching on mobile (their specific behaviors), and some standard demographic information. What is most interesting from the report however is the data that relates to the effectiveness of mobile searches. According to the study, 70 percent of mobile searches lead to action on websites within one hour.

Some additional highlights from the study include:

- 40% of people will choose another result if it is not mobile friendly.
- 40% of searches are conducted while users are watching television.
- 45% of users 18-29 use mobile search daily.

Peter Devereaux

As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field.