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Mobile Acquisition Capabilities with Constant Contact & Pontiflex

Written by Pete Prestipino | Aug 8, 2012 5:00:00 AM

Pontiflex, the platform behind mobile signup advertising platform AdLeads, has announced an integration with small business marketing platform Constant Contact which will enable marketers and advertisers to acquire customers/leads through email, social and web and mobile marketing channels directly from the AdLeads self-service user interface.

With AdLeads, marketers can create an account, specify geo-targeting, create ad groups, design creative and launch "mobile signup" advertising campaigns. AdLeads works by enabling people to sign up to hear from the businesses they like without leaving the app they are using. They can connect to their favorite businesses by voluntarily sharing their name, email address, location and other information.

"The integration between AdLeads and Constant Contact will enable thousands of marketers to get new customers through mobile advertising," said Zephrin Lasker, co-Founder and CEO, Pontiflex. "For the first time, small businesses can quickly and affordably acquire new subscribers, fans and followers through advertising in mobile apps, and then market to them throughout the customer lifecycle via a simple and intuitive online marketing suite."

Pontiflex is offering new and existing Constant Contact customers a free AdLeads ad credit worth $75 when they sign up to launch their first campaigns.