As the Internet continues to expand and consumers continue to leverage the Web for more and more tasks, companies will have no choice but to increase the amount they spend on technology.
For starters, with so much of a company's daily operations relying on the 'Net and its availability to each and every employee, many companies have had to hire dedicated IT staff to facilitate the activity of their employees. In order to keep up with the increasing demands, the 2015 Computerworld Forecast Study found that IT decision-makers plan to increase their overall budget by 4.3 percent for 2015.
Not only do enterprises rely on the Web, but also their incoming and outgoing communication. With the number of daily emails sent and received forecasted to continue to grow through 2017 (Radicati), it should come as no surprise that spending on email platforms is expected to rise as well. According to the Radicati Group, spending on email platforms is expected to reach $12 billion by 2016.
The availability and security of both the 'Net and email are certainly areas for justified spending, but so too is ecommerce. As more people are shopping online due to the convenience factor, a Forrester Consulting Study, "U.S. Commerce platform Technology and Services Forecast, 2014-2019," indicates that spend on ecommerce technology is expected to nearly double from $1.2 billion in 2014 to $2.1 billion by the end of the decade in the U.S.
What's clear is that enterprises are understanding it takes money to make the Web go around.