The Olympics will soon dominate media headlines. From across the globe, top athletes will descend upon Sochi, Russia while citizens will find ways to support their countries - one of those ways, of course, is to sport the latest in Olympic fashion and accessories - which will put the U.S. Olympic team's Web savvy up for review.
So what solutions are in use (the technology profile) at TeamUSA.org? Let's take a closer look at some highlights.
- It appears that Team USA is running on a Microsoft IIS server (IIS 7) and is using ASP.NET as its Web application framework for the website, underlying applications and XML Web services.
- The SSL certificate at TeamUSA.org is provided by GoDaddy, which also happens to provide the site's DNS services.
- Several different content delivery networks are being utilized including the Twitter CDN, Akamai, Amazon and Microsoft.
- Advertising is a primary objective of TeamUSA.org, integrating with solutions including ad networks like Turn and AppNexus, as well as data management solutions including BlueKai and Aggregate Knowledge.
- Analytics is (obviously) incredibly important to TeamUSA.org as it leverages many different tracking and management solutions, from MediaMind and MediaMath, to Google Analytics, comScore, and Adobe's SiteCatalyst.
- Ooyala: video platform
- WidgetBox: custom widgets
- AddThis: social sharing
- Emma: email marketing
- Twitter: Timeline
- Facebook: Comments, Likes