In Focus: FeedbackJar, Crowdsourced Support Community

Pete Prestipino
by Pete Prestipino 12 Jun, 2009
In Focus: FeedbackJar, Crowdsourced Support Community

Reviews are an important component for all businesses on the Web.

While Yelp has the local business review niche all but wrapped up, there are other companies out there that are innovating in the space and aiming to make a significant impact. One of those providers is FeedbackJar, a site which provides a way for customers to communicate with each other and with local merchants. More than a review site alone, Feedback Jar is a "crowdsource customer support community."

The service differs from Yelp in that customers can help answer questions, share ideas, and resolve problems with products and services they use in their community. FeedbackJar encourages merchants to join the conversation with their customers. Businesses can create and claim a profile (and manage it), receive feedback on their business products or services and eliminate repetitive customer support tasks (as users can search popular topics). FeedbackJar is limited to 96 local areas, but covers all the major cities and even a few decent sized towns as well.

Pete Prestipino
Pete Prestipino
Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.