Free Hugs: Competing Against The Freemium

Pete Prestipino
by Pete Prestipino 31 Mar, 2009
Free Hugs: Competing Against The Freemium

Web entrepreneurs have a difficult choice to make with the release of every new service. Should it be offered complimentary to bring in streams of users or should we charge for it with an aim of adding to profitability? Let's look at the challenges of the freemium model in greater detail and what Web entrepreneurs can do to get people to buy paid versions today.

Read Competing (and Thriving) Against The Freemium, which appeared in last week's Web Success Weekly e-newsletter.

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Pete Prestipino
Pete Prestipino
Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.