Finding the right performance marketing network is a long an arduous process for any publisher or advertiser.
If they rush and select the wrong network, they could end up with a network that specializes in advertising to the wrong clientele and lose out on potential sales opportunities. Unfortunately, the only way for Internet professionals to know which network is right for them is to spend time researching each of them to discover the features and capabilities they provide their niche.
Below is Website Magazine's "Big List of Performance Networks for 2015," which aims to give merchants a jump start on their quest to finding the right network.
For advertisers it's important to leverage a network that has an expansive list of partners as well as network with advanced solutions that provide a smooth journey from beginning to end. Adsimilis provides merchants with an extensive network and support team in order to help them achieve their advertising goals.
With an extensive list of publishers and a wide range of pricing options, The Performance Marketing Network is an intriguing option for an advertiser.
Formerly known as LinkShare, Rakuten Affiliate Network helps advertisers discover the right publisher for them. Rakuten also lets merchants visualize their ads performance on a convenient dashboard that also helps them to identify actionable trends.
A network that focuses on B2B marketing, TW networks provides advertisers with everything they need in order to get the most out of their digital efforts.
AdMarula is unique among this list because it is exclusive to companies and publishers that wish to have their ads displayed in South Africa.
With a client list like Adidas and Rhapsody, ShareASale boast an impressive client base. With features like real-time reporting and custom link creation, ShareASale is an intriguing option for any advertiser.
Owned and operated by one of the biggest online marketplaces, eBay Partner Network endows advertisers with a variety of features including trackable links, RSS feed generator as well as the Editor Kit, which allows advertiser to add real-time eBay listing to their site or blog.
Containing a diverse set of affiliates, LinkConnector offers advertisers a wide range of websites to market their products and services. Perhaps the most interesting feature that LinkConnector offers to merchants is the ability to discredit affiliate traffic if it does not approve of the website it is coming from with its Source Checker feature.
Displaying their ads on websites such as Google, Facebook and Yahoo, Clickbooth is a powerful performance marketing network that advertisers can leverage to display their messages on some of the most visited sites in the world.
Leveraged by technology mainstays like Microsoft and Bitdefender, oneNetworkDirect enables advertisers to display their products to consumers around the globe.
Boasting the ability to sell products in 190 different countries as well as the ability to customize the commission rates, ClickBank is an enticing option for advertisers looking to take advantage of the global market.
With clients including outdoor equipment powerhouse REI and electronics manufacturer Skullcandy, AvantLink bolsters a diverse list of clients making it an interesting option for companies in any vertical.
Through its diverse reports, Click2Sell offers merchants information on all the key metrics they need to monitor the performance of their ads. Reports include data on sales and referrals as well as the conversion rates for visitors that arrived at your site from clicking your ads.
Formerly known as Commission Junction, CJ Affiliate combines robust tools with detailed reports and an expansive list of publishers to offer merchants a compelling network.
To help advertisers reach their most effective market, Exponential displays their ads to qualified online audiences that it determines through the use of its Prospect Audience Models. Through this technology, Exponential will tell merchants how many consumers they expect to find that suit their brand as well as how likely they are to interact with it.