The 13th overall report rates the shopping engines' performance for the first quarter of 2012.
The data is pulled from 113 CPC Strategy ecommerce clients and analyzes approximately 4.2 million clicks, 82,845 orders, $1.15 million in spend and close to $8 million in revenue that the CSEs drove during Q1.
Visit CPC Strategy for the full report, but below are some of the highlights:
Best Performing CSEs (overall):
1. Google Product Search
2. Nextag
3. Pricegrabber
Best Paid CSEs (overall):
1. Nextag
2. Pricegrabber
3. Shopping.com
Best Converting CSEs:
1. Google Product Search
2. Nextag
3. Pronto
Best Paid COS (spend / revenue) CSEs:
1. Pricegrabber
2. Nextag
3. Shopping.com
Biggest Traffic-driving CSEs:
1. Amazon Product Ads
2. Google Product Search
3. Shopping.com
CPC Strategy, founded by former members of comparison shopping engines, builds, manages and optimizes CSE campaigns for ecommerce merchants.