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Michael Phillips
Masson specializes in helping brands articulate their purpose and communicate their value—through naming, campaigns, pitch decks, copy, video, and multi-platform, targeted content series.
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Illinois Governor Signs Internet Sales Tax Law
by Michael Phillips
Illinois Governor Pat Quinn today signed into law the Internet sales tax, or "Amazon" tax. Like other states ...
Illinois To Get Hit With Amazon Tax?
by Michael Phillips
Illinois Amazon affiliates received an unwelcome email last night. Illinois, it seems, is positioned to pass ...
Cyber Monday Prep: 10 Tips for Greater Sales
by Michael Phillips
Put down the turkey sandwich and place the pumpkin pie back in the refrigerator. It's time to make sure your ...
Deep Customer Analysis with iPerceptions' 4Q
by Michael Phillips
Web analytics are critical to every Web enterprise. They can tell you about certain segments of your audience ...
eBay Changes Fees, Angers Sellers
by Michael Phillips
EBay has once again made a change to seller fees. On the one hand, they dropped insertion fees. On the other ...
Beating Big Retailers at their Own Game
by Michael Phillips
Beginning Black Friday, November 27, brick-and-mortar retailers will see a deluge of consumers, ready and ...
Off-Site Development Tops Holiday Retail Objectives
by Michael Phillips
Shop.org's annual eHoliday Study points to a growing trend among merchants this holiday season - off-site Web ...
Net-Results Integrates with Salesforce.com
by Michael Phillips
Net-Results, a leader in the marketing automation solutions industry has announced they have integrated their ...
Quality Click Pricing Introduced for eBay Partners
by Michael Phillips
eBay's partner network has undergone some changes recently, starting with severing ties with Comission ...
Exclusive Free Ecommerce Software for Website Magazine Readers
by Michael Phillips
Web-based software developers Interspire have developed Big Commerce, a shopping cart that combines ...
Baynote to Power Ecommerce Recommendations with Endeca
by Michael Phillips
Baynote, a well-known recommendation and social search engine, has partnered with Endeca through Endeca ...
Consumers Flock to Online Classifieds
by Michael Phillips
According to a study by the Pew Research Center's Internet & American Life Project, online classified ...
Top 10 Converting Retailers, What We Can Learn
by Michael Phillips
Nielsen Online and Marketing Charts have released a report of the top 10 converting online retailers (minimum ...
eBay Leads the Way in Customer Dissatisfaction with Ecommerce
by Michael Phillips
According to ForeSee's American Customer Satisfaction Index, customer satisfaction with ecommerce has fallen ...
Straight Talking Consumers with Answer Sites
by Michael Phillips
It's always important to address consumer concerns and questions directly, and as quickly as possible. One ...
Focusing on the Consumer in 2009
by Michael Phillips
We all want to do better in 2009. And that's a tough task considering the times we are in. This is going to ...
From the Trenches: Customer Service
by Michael Phillips
We're going to start a new feature here at Consumer Corner, From the Trenches. Every now and then we'll talk ...
While eBay Freefalls, Consumers Move To Online Classifieds
by Michael Phillips
For a very long time, eBay has owned the alternative marketplace. It has been a place for consumers to find ...
Consumers Flock to FreeShipping.com - Take Note
by Michael Phillips
The holiday season is heating up, and consumers are warming to the idea of savings wherever they can find it. ...
Cyber Threats to Spike This Holiday Season
by Michael Phillips
Security Solutions provider Webroot is warning shoppers of the increase in security threats for online ...
Consumers Migrating to Share Important News
by Michael Phillips
Social networking, submission and bookmarking sites are nothing new. In fact, they are discussed ad nauseum ...
StarReviews Provides Expert and Consumer Website Reviews
by Michael Phillips
StarReviews is aiming to be a Consumer Reports of Websites. The site incudes articles and reviews by their ...
Where Are Consumers Comparison Shopping?
by Michael Phillips
With the economy sagging, consumers will likely slow down their spending. While it doesn't mean people will ...
Find Online Coupons and Earn with RetailMeNot.com
by Michael Phillips
There are two major allures to shopping online. Convenience and price. RetailMeNot.com looks to solve the ...
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