GoDaddy, Sedo Make Domain Buying Easier

The world's largest domain name registrar and the Web's largest domain name marketplace have announced a partnership that will give users access to more premium domains than ever. When visitors search for domains at GoDaddy.com, matching names from Sedo's marketplace will now also be displayed for potential buyers to purchase.

Go Daddy is the latest partner to join Sedo's Multi-Listing Service, SedoMLS. The world's largest domain name provider can now offer its customers the option to purchase domain names that are already taken as easily as they would register a domain for the first time. Sedo currently has 15 million domains for sale in its marketplace.

SedoMLS allows any domains listed at a "Buy Now" price to be displayed within Go Daddy's search results, reaching the largest potential audience of domain buyers.

"As one of the most popular places worldwide for small business owners, entrepreneurs or individuals looking for the right domain name, we are thrilled to be partnering with Go Daddy," says Sedo CEO Tim Schumacher. "Through our SedoMLS partnership, we can offer millions of domain buyers the widest choice of domain names, which will help them make the right decisions for their businesses, and purchase the names they need to find success online."