Multichannel Analytics to Shine in Next 5 Years

Peter Devereaux
by Peter Devereaux 05 Sep, 2014
Multichannel Analytics to Shine in Next 5 Years

From college football programs to major international corporations, analytics are helping a variety of institutions to make better data-driven decisions.

 

With the number of companies and programs using analytics continually increasing, it comes as no surprise that the analytics market is predicted to increase.

 

In a recent report by MarketsandMarkets called "Multichannel Analytics Market by Solution & by Services - Worldwide Forecasts & Analysis (2014-2019)" the research company states that the multichannel analytics market is expected to increase by a compound annual growth rate (CAGR) of 22.3 percent between 2014 and 2019.

 

Rising from $3.61 billion in 2014 to $9.89 billion in 2019, the market is expected to rapidly grow with North America and Europe expected to be the regions with the largest revenue contribution.

 

The report also dives into specific analytics offerings from companies including Adobe, Google and IBM as well as what some of the detractors are that keep companies away from leveraging analytics.

 
Peter Devereaux
Peter Devereaux
As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field.