Businesses are constrained by budgets and the lack of resources to monitor their competitors adequately, which is why Thanx Media is thrilled with its upgrade to its data collection platform, Blosm.
Blosm automates the process of data collection and reduces the need for manual intervention. It provides a method for collecting product intelligence from multiple sources and presents the information in a format that helps businesses make the most of the information. Companies can then use this information to make solid strategic decisions around things like pricing, product presentation and SEO classification.
Specifically, Blosm looks at product comparison, catalog coverage, and SEO and classification strategies. Businesses can also use this information to discover how competitors are pricing and stocking products, to eliminate the manual effort associated with researching multiple websites to stay on top of industry trends, to automate the process of collecting and combining product data from multiple internet resources and more.