Buyable Pins Hit the Web

Peter Devereaux
by Peter Devereaux 25 Jul, 2016
Buyable Pins Hit the Web

Ecommerce merchants have waited a long, long time (or so it feels) for Pinterest's buyable pins to come to the Web but they are finally here.

 

Pinterest actually introduced Buyable Pins on mobile last year and even integrated them into platforms such as Bigcommerce, Magento and IBM Commerce. 

 

Bringing buyable pins to the Web app could just be a game changer. 

 

The popular pinboard social site is also introducing a new shopping bag (what the company is calling a modern implementation of a "shopping cart"), which will allow users to shop for multiple items. 

 

"If you're looking for something from a brand you love, head over to their profile and tap the new filtering options to find popular products, sale items and shipping deals," said Pinterest's Product Manager Tim Weingarten.

 

"We've partnered with 20,000 merchants - big and small - to bring over 10 million unique products to Pinterest," continued Weingarten. With the involvement of so many merchants already, acceptance into the program must not be too rigorous.

 

 

More on Pinterest from the Website Magazine Archives:

+ How-To Pins Arrive at Pinterest   
+ Pinterest Opens up DIY Promoted Pins to SMB's  

 
Peter Devereaux
Peter Devereaux
As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field.